MediaDailyNews
Thursday, December 21, 2006
  • Publicis Acquires Digitas, Moves To Become Dominant Digital Player

    In a bold move that reconfigures the digital hierarchy of Madison Avenue, Paris-based agency holding company Publicis Wednesday announced a deal to acquire online … Read the whole story

  • Media Occupation: Silent Night

    Shhhhh. Let it all stop for a moment. All the noise. All the voices. All the input grabbing at your mind share, your attention, … Read the whole story

  • America Channel Debuts in 2007, Grabs Rights To College Sports

    As college sports leagues increasingly operate their own networks, a new contender has entered the field. The yet-to-be-launched America Channel has swooped up broadcast … Read the whole story

  • Big Screen Gets Backchannel, Moviegoers Throw Text Instead Of Popcorn

    Moviegoers have grown used to people talking back at the screen - often irately - when cinema ads begin pre-rolling. Now they'll be able … Read the whole story

  • Will NBC Add Fourth Hour To 'Today' Show?

    NBC is considering the possibility of a fourth hour of "The Today Show," due, in part, to NBC stations' continued failure to find syndicated … Read the whole story

  • Text 100 Signs Up Macrovision in U.S., U.K.

    Text 100 Public Relations, an international PR firm, has signed up the Macrovision Corporation as one of its clients in the U.S. and Europe. … Read the whole story