MediaDailyNews Issues for December 2006

MediaDailyNews - Thursday, Dec. 14, 2006
TV, Not The Internet, Fueling Ad Spending Growth -- For Now
Listen Up: Companies Should Heed Word Of Mouth, Then Spread It
Baby Boomers Say TV Ads Neglect Them
Ad-Supported Cable Up 29% To Date In '06, Broadcast Drops 17%
Dialing For Dollars: Ford, Coke, Cingular Vote Yes For 'American Idol'
Hanging Up the G-String: FHM Closes Shop
Project 2050 Names New Creative Heads
Ads Take Issue With Pfizer's Viagra Marketing
Home Guru Debuts New Radio Show
CME Taps VSA As Agency Of Record
Why You Know Who Ann Coulter Is, But Not Greg Palast
MediaDailyNews - Wednesday, Dec. 13, 2006
Seward Leaves The Department, Steps Down As Fallon's Media Chief
Media Specialization To Remain Special, Most Ad Execs Believe It's Here To Stay
Word-Of-Mouth Takes Aim At The Stomach, Will Starve Stealth Marketers
Top Word-Of-Mouth Medium: Still The Mouth, Followed By TV, Then The Web
Ad Spending Up 5.1% To Date In '06, Internet Booming
Syndication Stagnation: All Genres Take A Hit
High Gear: Lexus, Xbox 360 Join Forces For In-Game Product Placement
NFL Net Gives 2 Cable Nets Free Preview
Scripps: TV Up, Newspapers Flat in November
MWW Taps Ortega As VP
P&G Consolidates Clairol Account At Burnett
Nick Picks Up 'Mighty B'
MediaDailyNews - Tuesday, Dec. 12, 2006
Out-of-Home Still Out Of Sight, Ad Demand Surges
Round Two: Former Wal-Mart Exec Roehm Already Fielding Offers
FTC Rejects Buzz Marketing Complaint, Hands WOMMA Victory
Rodale Integrates Print and Online Sales
Fired Up? 'Apprentice' Sees New Sponsors, Lower Rates
Football Scores For NBC, CBS Loses 'Race'
Publicis' New Story Arc: Integrates Burnett With Arc, Aligns With Denuo
Dubuc To Head History Channel
WOMMA CEO To Depart In March
Saks Logo Gets 21st Century Look
Colbert's 'Truthiness' Merriam-Webster's Word Of Year
RPA Awarded Soyjoy Account
Brandtique: Match.com
Product Placements Of The Week
MediaDailyNews - Monday, Dec. 11, 2006
VNU Issues 4,000-Plus Pink Slips, Plans 10% Workforce Reduction
Analysts: IPG's Wal-Mart Loss No Big Deal
Battle Stations: New York Times Publishes Censored Pearl Harbor Story Online
TiVo's Novel Pitch To Keep Advertisers, Consumers Happy
Arbitron Makes RADAR Electronic
Food First: Women 25-54 Use Newspapers To Help With Meals
MediaPost.com Introduces Rates & Data Service, Wiki, Other New Community Tools
Carat Boosts Ad Outlook, Cites U.S., Asia
Congress Passes Postal Reform Bill, Supported By Industry
Time Warner Sues DirecTV Over NFL Games
Hispanic Ad Agencies See Impressive 2006 Growth
Spike TV To Air New Racing Competition
Sci-Fi Show 'Firefly' To Become An Online Media Game
MediaDailyNews - Friday, Dec. 8, 2006
When It Roehms It Pours: Wal-Mart Dumps Draft FCB, Invites Carat To Pitch Anew
'Live' Ratings Pronounced Dead At Nielsen Meeting
E-Media Exchange On Track, Wal-Mart Still On Board, Execs Say
New Yorker To Revamp Web Site
Where The Boys Are: Viacom's MTVN Entertainment Will Target Male Viewers
CBS Is 'King' Wednesday, CW Scores Best Numbers With 'Model'
Mag Bag: Private Equity Moves Into Magazine World
Millennium Advertising Accepted Into AAAA
2 Philly Newspapers Are Braced For Strike
Volvo Puts Global Creative In Play
Malone, Murdoch Swap Assets
Tribune Revs Flat For November, Broadcast Up 7% Due To Political Ads
MediaDailyNews - Thursday, Dec. 7, 2006
VNU Has Something New In Store For You: In-Store
NBCU Taps Blangiardi To Spearhead Strategic Marketing
C-Suite's Sweet Spot: Mags, Papers, Online
TV One Is No. 1: Fastest-Growing Cable Network, By Percentage
What's Black And White, And Not In The Red: Newspaper's Ad Outlook
Ovation Claps New Ad Sales Chief
Fox Scores With Reruns Tuesday Night
Starcom MediaVest Promotes Powell To EVP
Pioneer Producer Shelley Ross To Exit ABC
ABC Taps 2 Midseason Comedies
France 24 Begins 24/7 Broadcasts In U.S.
This Edition: Not Much About Media, But Plenty On Occupation
MediaDailyNews - Wednesday, Dec. 6, 2006
No Smiley Face For Roehm: Wal-Mart Marketing Exec Axed
Discovery Finds Its Inner Niche
Time Warner Looks For Sweet Spot For Warner Bros. Digital Distribution
Disney: No Plans To Spin Off ESPN
Reuters Partners With Yahoo For Citizen Media Site
Satellite Radio Falls To Lower Orbit
Back In Business: B2B Posts Revenue, Ad Page Gains
Hilton, Spears' Snub Trashes 'Billboard' Ratings, NBC Has Heroic Monday
Omnicom's Value Boosted By Wall Street
IAB Taps Veteran Journalist As New Chief, Replaces Greg Stuart
Yahoo Shakes Up Management Team, Ousts Lloyd Braun
Comcast Will Distribute Gaming TV Show
HDNet Added To AT&T U-verse Lineup
Syler Exits 'The Early Show'
SMA Taps Rocketshop
MediaDailyNews - Tuesday, Dec. 5, 2006
WPP's Sorrell: We Have Met The 'Frienemy' And It Is Google
Madison Ave.'s Big 3 Forecasters Predict 4% '07 Growth, Already Called 'Optimistic'
Optimedia Opts For New Position: Won't Settle, Nor Stop
Status Of Upfront: TV Execs Square Off
Zucker: Vivendi Won't Sell Its NBC Stake
WSJ Gets Face-Lift: Smaller, Tighter, More Colorful
Pilot Officially Named NBCU Ad Chief, First Non-Vet To Helm A Net TV Sales Unit
News Corp.'s Chernin Predicts Long Life For Traditional Media
Newspapers Tout '07 Recovery
Scripps Reveals '07 Script: Broadcast Will Drop; Cable, Online Will Surge
Verklin Exercises Aegis Options
Alcone Opens Chicago Office
Media General Joins Yahoo Alliance
XM Launches Radio Hanukkah For the Jewish Holiday
'Lil Bush' Moves From Mobile To Comedy Central
Brandtique: NBC's Spoof Of Product Placement
Product Placements Of The Week
MediaDailyNews - Monday, Dec. 4, 2006
ZenithOptimedia: Online Poised To Grow 7 Times The Rate Of Overall Ad Market
Pilot Flies With Peacock, GE Exec Expected To Be New NBC Ad Sales Chief
Enter Stage Left: Huffington Post Veers Into Original Reporting
Publicis Denies Interpublic Run, The Trade Isn't Buying It
Merrill Lynch Sees Slight Ad Spending Rise In '07
Metro New York Gets New Content
ABC Wins Thursday, Led By 'Grey's Anatomy'
Companies That Use Customer-Created Ads Tops With Public
Sheryl Crow's New Gig: The Face Of Revlon Hair Color
CAB Merges Sales Conference With NCTA Show
'30 Rock' Gets NBC Season Order
Correction: NBC, CBS Tie For Sweeps Second Place
MediaDailyNews - Friday, Dec. 1, 2006
Microsoft, Disney Dominate Corporate Media Coverage, Wal-Mart Drops To Fifth
ABC Reigns As Sweeps King, CBS Retains Second Place
DirecTV Targets Polish Market As Potential Revenue Boon
Mag Bag: Planting the Seed
Report: NY Times Co. Weighs LBO
CBS Loses Dead Weight, Drops '3Lbs'
Omnicom Gets Big Stake In 180 Amsterdam
Design Software Company Picks OMD
TiVo Posts 3Q Results