MediaDailyNews Editions for February 2007
MediaDailyNews - Wednesday, Feb. 28, 2007
Adios: Uva Leaves OMD To Helm Univision
Mags Launched 150+ Digital Initiatives in 2006
Drake Presides Over Final Media Conference, 14 Years After He Conceived It
Sale Of U.S. Newswire Finalized
Publicis Eyes More Acquisitions, Organic Growth In Digital Media
Deal Will Accelerate Flow, Utility Of Competitive Media Data
Ad Spending For Dating Services Explodes
NBCU Expands Cable, Broadcast Units
Cablevision: Nearly 19% Rev Jump In 4Q, Marks Interactive Ads For Future Growth
Ogilvy Hires Chief Diversity Officer
Mag Execs Vow Video Will Be Profitable
Double Team: Mags and Mobile Can Partner For Success
CBS 4Q: Outdoor, TV UP, Radio Dials Down
Brownstein Goes Op-Ed For LA Times
Sponsors, Shows Get Boost From Online TV Viewers
RealNetworks Ups 2 Execs
MediaDailyNews - Tuesday, Feb. 27, 2007
MTV Wants To Pimp Its Ride, Taps Reality Diva To Overhaul Content
FCC: TV Sets Must Receive Digital Signals
Brandtique: BMW, 'My Super Sweet 16'
Hallmark Channel Debuts New Tag, New Look
Not DeGeneres, But Oscar Ratings Slightly Up This Year
Lehman Bros. Concerned About NY Times Co. Revs
Product Placements Of The Week
Hallmark Channel CEO Wants Higher Subscriber Fees
Rodale Buys Running Times
Thomas Joins Ogilvy In New York
AT&T U-verse Adds Scripps To Lineup
Comeback Trail: Comic Debuts 'Dice Undisputed' On VH1
Russell Sponsors ESPN's AFL Coverage
Fine Tuning: XM Radio Losses Shrink In 2006
Publication Costs Will Rise Due To New Postal Rates
Correction: Philadelphia Inquirer Plans No Further Layoffs
MediaDailyNews - Monday, Feb. 26, 2007
Reports: Zell Weighs Tribune Bid
Fallon Taps Hardie As Account Planning Chief
CBS Dreams Of Electric Sheep
MediaPost Realigns Online, Marketing And Magazine Teams
TNS Acquires Cymfony, Adds To Orchestra Competing With Nielsen
Seize The Day: Coke Embraces Viral Video Craze
Media Branding Issue Orbits Around Satellite Radio Deal
LA Times Debuts New Print, Online Travel Section
Hola! Kagan Predicts $5.5 Billion Hispanic Ad Market
Ogilvy PR Taps Simon As Top Advisor
Hearst-Argyle TV Sees 4Q, 2006 Rev Boost
Trib Revs Down 5% In January
NBC Uses 'Heroes' To Push 'Black Donnellys'
Brian J. West Named CFO, The Nielsen Company
MediaDailyNews - Friday, Feb. 23, 2007
World's Biggest Media Buyer Gets Even Bigger, WPP's Billings Grow 13% To $56 Billion
Weather Parent Landmark Acquires Franchise.com
Hachette Opens Database, Follows Trend Toward Publisher Marketing Services
WSJ Goes Mobile
Media Goes Negative, Marketers May Need To Revise Communications Strategies
Emerson Drops Product Placement Case Against NBC
Lamar Enjoys 4Q Boom
Eastwick Taps Postman As EVP Emerging Media
Added Pleasure: GfK Measures Spectacular Mag Ads
New York Times Invites Couples To Submit Videos
Fox Machine: 'Idol' Crushes 'Jericho,' Wins Wednesday
CBS Cuts Cable Retrans Deals, Won't Name Operators
GNC Sponsors 'The Apprentice'
Mag Bag: Regional Luxe Mags To Launch
MRI To Conduct Outdoor Ratings Surveys
MediaDailyNews - Thursday, Feb. 22, 2007
TBWA's Carroll Nominated AAAA Vice Chair, SMG's McCann To Director-At-Large
Like Viacom, CBS Rebuffs Google/You Tube
TVB Commits $5 Mil. To E-Biz Buy-Sell System
McPherson To Be Dow Jones Chairman Of Board
Time Warner Dominates Global Media Dollars, Google In Market Value
Spike, GameTrailers Team On 'Game Head'
IBM: Old Media Companies Should Create Chief Consumer Officer Post
Porter Novelli: Nations To Managing Director
Paper Tiger: New York Times Revenue Off in January
Ketchum Taps McKean, Freedman
Not Kid's Play: Cartoon Net Grabs Adult Ads
NBC's 'Earl' Goes Digital On Several Sites
MediaDailyNews - Wednesday, Feb. 21, 2007
Trial Date Set For Nielsen Antitrust Suit: Rival Pulls Plug, Will Let Court Decide
Aegis Acquires Digital Agency In Brazil, Builds On Isobar
The Last Quack: Aflac Duck Stays
Media General Jan Revs: Print Drops, Interactive Rises, Broadcast Up
Arora Named Director Of TBS Biz Development
Horizon Hires Director of Channel Insights
Publicis Forms 'Media Exchange,' Begins Centralizing Buying In India
Brandtique: Sunkist, 'One Tree Hill'
Radio Advertisers Want More Of 'Less,' Short Ad Formats Gain
MPG Continues Restructuring, Names McOwen Chief Investment Officer
Product Placements Of The Week
Changing Partners: Viacom Wants Joost To Distribute Its Shows Online
TNS Gets It Retail, Buys Into In-Store Measurement
Pricing Oscar: Big Budgets, But Indies May Steal Show
TWC's 'Storm Stories' To Be Replaced By New Shows
Updated: Southern Discomfort: Atlanta Journal-Constitution Cuts Newsroom
MediaDailyNews - Tuesday, Feb. 20, 2007
Arbitron Begins Looking Beyond The PPM, Apollo Too
Joost Boost: Viacom Reportedly Licensing Content
Google Buys Adscape Media
Advertisers Set March Launch For eBay 'Marketplace,' Beta Reveals Details For Automated TV Buys
Sirius And XM To Merge
Studiocom Goes Digital For Dunkin', Baskin-Robbins
BMW Uses Mini Films Again, This Time For MINI
Tribune Sues Fox Over 'RedEye' Name
Showtime, Dish Alliance Extends Cable Reach
Nick Launches User-Generated TV Block
Report: Nets Lag In Broadband TV
You're Almost Fired: NBC Tries To Save 'Apprentice'
MediaDailyNews - Monday, Feb. 19, 2007
Report: Sirius, XM Agree To Merge
Energizer Taps Mediaedge:cia
Former Agency Media Honchos Hope To Help Others To Become Some
Interpublic: 5 Trends For Year, Digital Dominates
DDB Names Taucher Chief People Officer
Bayer Consolidates Planning With Buying At Initiative, Signals Trend
Dennis To Sell U.S. Mags
Daytona 500 Puts Ad Revs In High Gear
Nielsen: Affluent Favor Cable TV, Warehouse Clubs
Tribune CEO Gets Millions In Company Stock
FCC Hopes To Regulate TV Violence
Sweeps Saga: ABC, CBS Score On Thursdays
Obit: Former Adweek/West Editor Lee Kerry Dead At 89
MediaDailyNews - Friday, Feb. 16, 2007
Correction: Mediaedge:cia Improves In Media Creativity Rankings
And The Winner Is... ABC For Best Sell-Out Of An Oscar Telecast
Digital Rules: NBC Taps Top Digital Exec To Head All Ad Sales
Gillespie To Head GSN Distribution
Wet And Wild: Weather Channel Launches Epic
Buy Low, Sell High: Icahn Cashes In Big Share Of Time Warner Holdings
Study: Invest In Newsroom Raises Circ, Profits
NBC: Olbermann Stays, Todd To Political Director
Nielsen: DVR Usage Close To Air Date Scores Viewers
GroupM Continues Restructuring, Taps Goldstein As CEO North America
Dish Network To Sponsor NASCAR On ESPN, ABC
Reactrix Raises $45 Million
'Lost' Not Found: Ratings Solid, But Drop Noted
Mag Bag: Nick Family Massacre
MediaDailyNews - Thursday, Feb. 15, 2007
Remo Vs. CueCat
Coke Chief Cites Agency For Delivering ROI, Reducing Cost
Strong Scatter Makes Network Sales Hearts Pitter Patter
KCSA Worldwide Launches Advertising and Media Group
BMW Launches HD Digital Radio Campaign
Nielsen, DirecTV Explore 300,000 Household Digital Data Panel
GroupM Fills Need For Deeper Management, Taps Day As COO
Paved With Gold: Oscar Advertisers Keep Coming Back
Utz Joins LMN As VP, National Sales
Sinclair Broadcasting Says Retrans Revenues Will Rise
The King Lives: TV Land Celebrates Elvis In August
Under Fire: Shelter, Family, Bridal Mags Struggling
GSN Late-Night Block Adds 2 Live Call-In Shows
« Previous Entries