As part of its bid to measure video-based programming anytime and anywhere consumers watch it, Nielsen this month will go mobile, deploying 100 new … Read the whole story
BEVERLY HILLS, CALIF. -- CBS says "broadcast networks will increase audience share at the expense of the cable networks" when it comes to the … Read the whole story
CBS' new interactive advertising and programming platform, CBS Audience Network, has signed up two dozen sites to run CBS content. CBS has grown from … Read the whole story
Technically speaking, Madison Avenue is one block west of a multi-block area in the heart of Manhattan that New York City officials have cordoned … Read the whole story
Three leading newspaper companies reported their second-quarter results this week, and the news was bad--more or less--across the board. Declines in real-estate advertising are … Read the whole story
As cable and satellite operators try to outfox each other by offering more ethnic channels to boost subscriber rolls, DirecTV added two Spanish-language networks … Read the whole story
Programmers take note: A JP Morgan analyst wrote Thursday that 2008 presidential contenders are flush with cash. So far, the slate of candidates has … Read the whole story
Food Network operator Scripps has acquired a Web site with user-generated content and communities built around some 230,000 recipes. The Recipezaar purchase is another … Read the whole story
Though it has a certain futurist appeal, it's far from certain that voice-recognition technology will dominate mobile-search functionality in coming years, according to a … Read the whole story
Global warming can be good news, at least for media companies. According to Affinity Research, National Geographic's article on "The Big Thaw" was the … Read the whole story