At a time when new media stock values are reaching new heights, the shares of Madison Avenue's big publicly traded ad agency holding companies have taken it on the chin in a major market correction. Shares of Aegis Group, Interpublic, Omnicom, Publicis and WPP have all fallen to or near the low end of their 52-week trading range due to mounting concerns over a potential U.S. economic recession, and downgrades from various Wall Street analysts. ...Read the whole story
Advertising revenue for newspapers' online operations grew 21% in the third quarter to $773 million, according to figures released Tuesday by the Newspaper Association of America. Overall, online now accounts for 7.1% of total advertising revenue in the newspaper industry, up from 5.4% in the third quarter of 2006. ...Read the whole story
The war of words continues. Arbitron replied Monday to the four major broadcasters that sent a sharply worded letter of criticism to the radio ratings company last week. While striking a conciliatory tone in some regards, Arbitron President and CEO Steve Morris reminded the broadcasters about one of the fundamental facts of life: everything costs money. ...Read the whole story
It happens as often as either the Knicks (34 years) or Rangers (once in 67) win a championship. But each will have two games on local, over-the-air TV this season--to be carried on a Fox owned-and-operated New York station. The broadcasts come via a deal between the MSG cable network--which airs the Knicks and Rangers games in New York not offered on national TV--and the Fox station group and its MyNetworkTV (WWOR) station. ...Read the whole story
Syndicated entertainment magazine shows led the way for the second week in the mid-November sweeps period--all showing strong double-digit percentage viewer improvements. ...Read the whole story
NBC's new cable network acquisition, Oxygen, will be tucked into the Bravo Media group, headed by Lauren Zalaznick, president of Bravo Media. The pairing makes sense--both have strong appeal to upscale women viewers. ...Read the whole story
The week of Thanksgiving, which more or less formally starts the holiday season, always sucks. But now that we live in post-intelligent America, it sucks ... ...More
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