• Verklin's Out, Sarah Fay Named CEO OF Aegis North America

    After 10 years at the helm of Aegis Group's Carat unit, David Verklin is stepping down as part of a reorganization of Aegis Media's operations in the Americas. Sarah Fay has been promoted to CEO of Aegis Media North America from CEO of Carat US and Isobar US, picking up responsibility for Canada and joining the Aegis Media executive committee. ...Read the whole story

  • Study: TV Doesn't Deliver Bang For Carmakers' Buck

    TV stations could see tougher times if one research company's advice is heeded. BIGresearch, an Ohio-based consumer research company, says top automotive advertisers are spending too much on TV compared to the influence that TV has with its consumers. ...Read the whole story

  • NBC To Re-Brand Oxygen

    NBC Universal will unveil a re-branding of the recently acquired Oxygen network at an upfront event this week. While details are still being worked out, the "Oh!" moniker that the network turned to in its early, struggling stages will be history. ...Read the whole story

  • Upfront: BET Promises More Original Shows

    BET announced it would offer more original programming at its upfront, launching a new prime-time animated series next season developed with Marvel Comics. Also on tap is a gospel spinoff of its successful "106 & Park" franchise and a reality show featuring prominent music producer Jermaine Dupri. ...Read the whole story

  • Octagon Promotes NFL Visibility In UK

    As the National Football League looks for growth opportunities overseas--a particular challenge for what is arguably a uniquely American phenomenon--it has hired IPG's Octagon to help with business development. ...Read the whole story

  • 'U.S. News' Slashes Rate Base, Frequency

    Call it a news-every-other-weekly. Delivering more bad news for the category, U.S. News & World Report is poised to cut its rate base from 2 million to 1.5 million, and reduce its frequency from 46 issues a year to 36. ...Read the whole story

  • In-Store Ad Boom: Channel M Gets More Funding

    With the place-based video and in-store ad categories booming, Channel M is poised to expand and upgrade its network with a new round of funding from Intel Capital. Together with previous rounds of funding, the new investment brings the company's total funding to $24 million. The Channel M news comes as other players are also expanding or improving their offerings. ...Read the whole story

  • Interpublic Reveals Comp For 5 Top Execs

    Holding company Interpublic Group last Friday released details of 2007 compensation for its top five executives as part of its proxy statement in advance of its annual meeting May 22 in New York. Interpublic's holdings include media agencies Universal McCann, Initiative and Magna. ...Read the whole story

  • CAB: Cable Up, Broadcast Down During And After Strike

    More TV viewing data shows that cable gained during the writers' strike--while the broadcast networks went in the other direction. The Cabletelevision Advertising Bureau said the combined 18-49 live-plus-seven-day ratings for ad-supported cable networks climbed to a 17.8 number during the strike from a 16.3 before the strike, while broadcasters went south to a 13.9 number from a 15.4 before the strike. ...Read the whole story



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