January 25, 2023
Monday, October 27, 2008
On the eve of meetings this week with its national clients in New York and Los Angeles, Nielsen made two important announcements, including a … Read the whole story
The digital out-of-home business is headed for an "inevitable shakeout," but will bounce back even stronger when the economy recovers, according to Patrick Quinn, … Read the whole story
- COMMENTARY
Are there two more polarizing words in 2008 than Sarah Palin? You either see her as a homespun crusader for the American family and … Read the whole story
Gannett Co.'s small silver lining was that its TV revenues--as expected--perked up in the third quarter because of political and Olympic-related ad spending. But … Read the whole story
There is now one national radio rep sales firm in the United States, following Interep's announcement that it would be closing up shop by … Read the whole story
At least one national advertiser isn't cutting its media budget over the next 12 months. Sonic Corp., with some 3,400 fast-food restaurants and known … Read the whole story
CBS had another winning Thursday--all against the World Series and its perennial Thursday competitor ABC. Fox, however, witnessed lower numbers for the World Series … Read the whole story
