MediaDailyNews
Friday, October 31, 2008
  • CBS Expects 4Q Scatter Bounce, 3Q TV Revs Up 2%

    CBS Corp. says its broadcast network has showed some positive results in the fourth-quarter scatter ad market and minimal cancellations of its June upfront … Read the whole story

  • Found: The Missing 50 Million Viewers

    NOTE: If you're able to get through this post, I'd like to ask you to visit a website that every American with a passion … Read the whole story

  • Omnicom Launches Mobile Agency

    Omnicom Group is launching a new mobile practice that promises to marry behavioral and mobile marketing. The appropriately named Mobile Behavior agency is intended … Read the whole story

  • Movie Bonanza: Netflix, TiVo Partner

    For movie lovers, it doesn't get any better. The new partnership between TiVo and Netflix, the online movie rental service, means that more than … Read the whole story

  • Hearst-Argyle 3Q Rev Flat, Political Ads Helped

    An "unquestionably" rocky economic climate contributed to flat revenues in the third quarter at station group Hearst-Argyle--but CEO David Barrett offered a stroke of … Read the whole story

  • Obama Infomercials Courted Estimated 33 Mil. Viewers

    Democratic presidential candidate Barack Obama's closely watched roadblock of half-hour political infomercials on seven broadcast and cable networks resulted in a price tag of … Read the whole story

  • Liberty Media Delivers Weak 3Q

    Liberty Media's three core businesses reported weakening operating income results for the third quarter, which didn't sit well with Wall Street investors. Liberty Entertainment … Read the whole story

  • Nissan Helps Drive Bravo's 'Actors Studio'

    NBC Universal's Bravo network has inked a deal bringing a top-line sponsor to its veteran "Inside the Actors Studio" for the first time. Even … Read the whole story

  • Ad Prez Close Exits MTVN

    Two years after he was named president of ad sales at MTV Networks, Hank Close is leaving the post at the end of the … Read the whole story

  • Mag Bag: Conde, Amex Cut Back

    There appears to be no end in sight for belt tightening in the magazine industry. Following big cuts by Time Inc., McGraw Hill, and … Read the whole story