Holding company Interpublic has won the bulk of the consolidated media-buying/planning account for both Miller and Coors, as the two beer marketers recently merged … Read the whole story
Diane Mermigas will return next week. Read the whole story
The post-agency era is upon us. With staggering speed and efficiency, consumer preferences and digital technologies have created a broad and deep cultural demand … Read the whole story
The stock market isn't the only thing in freefall. According to the Federal Reserve Board, Americans owe nearly $1 trillion in credit-card debt. To … Read the whole story
The collapse of the newspaper industry is taking a toll on businesses and organizations closely associated with newspapers, including the Associated Press and the … Read the whole story
ESPN appears to be heeding cable operators' frustrations with networks placing so much of their premium content on the Web for free. It has … Read the whole story
Yellowbook.com shows off its new interactive features--such as rating local businesses--through a new advertising campaign that engages viewers and helps consumers improve their searches. Read the whole story
Radio advertising revenues fell 9% in the third quarter of 2008 to $4.96 billion, according to the Radio Advertising Bureau, which released the quarterly … Read the whole story
After seven seasons on NBC, comedy "Scrubs" makes its debut on ABC on Monday--sort of. Episodes of previous seasons will be available on ABC.com … Read the whole story