MediaDailyNews
Tuesday, December 23, 2008
  • Want To Score A Super Bowl? Go Co-op
    by Wayne Friedman

    Super Bowl pricing usually gives buyers nosebleeds. But one West Coast ad agency has a novel idea to bring down the entry price substantially, … Read the whole story

  • COMMENTARY
    Dear Bev: What Should I Expect If I'm Unexpectedly Laid Off?
    by Beverly Weinstein

    This holiday season has brought an unwelcome surprise to unprecedented numbers of people in the media business - pink slips. If you're among the … Read the whole story

  • FedEx Doesn't Deliver Super Bowl Spot
    by David Goetzl

    FedEx does not absolutely have to be in the Super Bowl. But its absence is noteworthy. The company, which has delivered some memorable spots … Read the whole story

  • For U: Nickelodeon Launches New Kids' Site
    by Fern Siegel

    Nickelodeon is launching a new online site for kids. UpickDaily.com allows its young users to share, vote, poll and post their thoughts on various … Read the whole story

  • Radio Revs Dial Down 20% In November
    by Erik Sass

    Suffering from a combination of a secular downturn and the broader economic recession, radio had its steepest monthly decline in revenue in years in … Read the whole story

  • Strong NFL Games Spell Victory For NBC
    by Wayne Friedman

    NBC continued its big December Sunday run against mostly network repeats, with another strong NFL game. For two weekends in a row, NBC moved … Read the whole story