NBC may continue to have problems on traditional TV -- but in September, NBC.com rocketed past ABC.com, CBS.com, and Fox.com to become the No. … Read the whole story
An arm of the Comcast Media Center has begun pitching a "Yellow Pages on TV" application to cable operators to offer on their local … Read the whole story
Interpublic CEO Michael Roth is admittedly in a pickle. He repeatedly says letting go of talent can be crippling --yet the holding company continues … Read the whole story
American TV viewers receiving high-definition TV (HDTV) are much more likely to watch programs televised in HDTV on a daily basis than they were … Read the whole story
In backing out of an upcoming high-profile "Family Guy" special, Microsoft had specific content concerns. But similar content has not appeared to be a … Read the whole story
Eleven members of the Out-of-home Video Advertising Bureau have completed their first audience research studies in conformity with OVAB's new audience metric guidelines, published … Read the whole story
In an effort to court more ad dollars from pharmaceutical marketers, the Publishing Group of America has struck a deal with that will enable … Read the whole story
Big content producers are going mobile with smartphone apps, and BBC World Service is the latest to join the club through a deal with … Read the whole story