• TV Revs: '09 Down 22%, Rise Predicted in '10 by Wayne Friedman

    TV stations will resume some advertising growth in 2010 -- but it will take years to get back to pre-recession levels. BIA/Kelsey estimates that TV stations' ad revenues will rise 3% in 2010 -- or $500 million -- to $16.1 billion. ...Read the whole story

  • Nielsen Releases New Validation Study, Finds Multi Viewer Households Still Vexing by Joe Mandese

    Nielsen Tuesday released the latest in an ongoing series of "in-panel" validation studies measuring the compliance of people living in Nielsen households to properly push buttons on their people meters. The studies, which are somewhat controversial, because they are being conducted on Nielsen's "live" ratings panel and theoretically could influence viewing behavior, showed the same pattern as previous studies: a relatively high overall sample performance index, but lingering problems with households in which multiple viewers are present when watching TV. ...Read the whole story

  • Chris Albrecht Sees Starz by Wayne Friedman

    Former HBO senior executive Chris Albrecht has been hired as president/CEO of pay-cable TV service Starz LLC. Albrecht was known for leading the cabler during some of its most productive years, during the "Sopranos" and "Sex and the City" reign. ...Read the whole story

  • 'PDN,' PhotoExpo Survive Nielsen Restructure by Julia Dudnik Stern

    Nielsen Business Media, the owner of various creative and advertising industry magazine titles, is selling and shuttering many by year's-end. Adweek is going to a new owner; Editor & Publisher is history, but Photo District News, its flagship trade show and stock-image business, remain. ...Read the whole story

  • Brokaw Reels In ESPN Show by David Goetzl

    ESPN confirmed ex-NBC anchor Tom Brokaw would be hosting a series where he goes on a weeklong fishing expedition. The show's trailer has received some traction on YouTube with 14,000-plus views. ...Read the whole story

  • Bloomberg TV Taps Rentrak For Viewer Info by Wayne Friedman

    Rentrak Corp. has added Bloomberg Television to its list of clients for its TV Essentials audience measuring service. TV Essentials gleans anonymous, second-by-second audience viewing patterns from more than 14 million set-top boxes in multiple markets. ...Read the whole story

  • Nielsen 'Audit': Smartphones In 15% Of U.S. Households by Erik Sass

    Sketching out trends in technology adoption and use patterns, Nielsen's findings confirm that younger adults are dropping landlines in favor of cell phones at an increasing rate. One of seven American households owns a smartphone. ...Read the whole story

  • HBO Debuts iPhone App by David Goetzl

    HBO has launched an iPhone app that allows viewing of video clips and links with social-networking sites. The net is adding the ability to scan schedules and create alerts. ...Read the whole story

  • Chrysalis, Posterscope Join OOH Forces by Erik Sass

    Havas' MPG and Aegis Media have formed a strategic partnership with their out-of-home assets in the U.S., linking MPG's Chrysalis and Aegis' Posterscope. Combined billings surpass $300 million. ...Read the whole story

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