• Leno, O'Brien Fight May Hurt NBC Advertisers

    Could problems around the Conan O'Brien/Jay Leno debacle spill over to NBC's advertisers? Media agency executives say some marketers, for example, made unique upfront deals in "The Jay Leno Show" -- many of which will have to be re-negotiated. ...Read the whole story

  • Leno Back At 'Tonight' Chair, O'Brien Earns $40 Mil Exit Fee

    For the error of its late-night programming ways, NBC will revamp "The Tonight Show with Conan O'Brien" after only seven months on the job and pay out $40 million in penalties, re-installing Jay Leno as the show's host. ...Read the whole story

  • 32 Million Hear Sirius XM Radio

    A new Arbitron survey shows that satellite radio broadcaster Sirius XM's various ad-supported channels are heard by approximately 32 million adults per week. The new figures come as Sirius XM continues working to build its existing revenue streams, including greater ad support. ...Read the whole story

  • Magna: DVRs In 44% By 2015

    In five years, network programmers will be subjected to the changing effects of nearly one in two homes with DVRs. The new "On Demand" report from Mediabrands' Magna says that in 2015, 44% of all TV homes will have DVR technology. ...Read the whole story

  • Stop The Presses: 'E&P' Gets New Owner

    After a fortnight in purgatory, Editor & Publisher has been resurrected and will resume both its print and online editions under new ownership. But it resumes without longtime vets EIC Greg Mitchell and senior editor Joe Strupp. ...Read the whole story

  • Cablevision Issues Don't Impact Food, HGTV Ratings

    Scripps Networks has been pouring on the vitriol in its dispute with Cablevision. But while it may be eager to reach a deal, the standoff doesn't seem to be affecting ad revenue. By one measure, Food's viewership is up 12%, while HGTV has seen a 14% rise. ...Read the whole story

  • Arbitron's New Chief Not Bullish On Acquisitions

    Even though he oversaw a slew of acquisitions while CEO at Meredith Corp., new Arbitron chief Bill Kerr said his "philosophic bias" leans toward building rather than buying. ...Read the whole story

  • New ETrade 'Baby' Arrives During Super Bowl

    ETrade is introducing a new series of "Talking Baby" ads, including a spot that will debut during the Super Bowl. Five new spots will be a central component of a multifaceted marketing communications program that spans traditional and social media throughout 2010. ...Read the whole story



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