• NBCU Airs Integrated Turbo Tax Campaign by Wayne Friedman

  Just in time for tax return season, NBC Universal and Turbo Tax have restarted the second year of a campaign that will include custom TV spots featuring NBC performers. The effort will reach across six NBC networks. ...Read the whole story

• Cablevision, Comcast Renew Interconnect Deal by David Goetzl

  Cablevision and Comcast have continued the Interconnect effort, which allows advertisers to reach 3.5 million homes. Traditional spots, space on Web sites and interactive ad opportunities are available. ...Read the whole story

• Time Inc. Buys StyleFeeder For 'InStyle' Merger by Erik Sass

  Time Inc. has acquired StyleFeeder, a "personal shopping engine." The magazine publisher plans to bring StyleFeeder functions to Web sites of InStyle and other fashion and beauty-focused magazines. ...Read the whole story

• CBS Gives OK To Focus Super Bowl Spot by David Goetzl

  CBS executives approved a script for a Super Bowl spot from evangelical group Focus on the Family, which suggests the ad will not carry a pro-life message -- at least an overt one. The network has a policy of prohibiting advocacy ads. ...Read the whole story

• Lee Revenues Drop 14% in 4Q by Erik Sass

  Lee Enterprises reported that total revenues fell 14% in the fourth quarter of 2009 compared to 2008, to just under $210 million. Although a double-digit decline, it is a substantial improvement over the company's recent performance. ...Read the whole story

• WWE Films Target Family Fare, Aim For Wider Audience by David Goetzl

  World Wrestling Entertainment is taking a new tack with its film studio, looking to produce family-friendly fare with familiar Hollywood talent. Nine films are scheduled for release through 2012, distributed by Samuel Goldwyn Films. ...Read the whole story

• TV Product Placement Delivers For '24' by Wayne Friedman

  Product placement and in-content brand exposure in TV programming continues to be a stable media platform for many marketers -- especially in big-season premieres like "24." ...Read the whole story

• CW's 'Life' Builds Audience, CBS Sitcoms Up by Wayne Friedman

  Both CBS Corp. broadcast networks had a strong Monday. CBS had another strong night thanks to its sitcoms, and CW scored with a new teen-angst drama "Life Unexpected." ...Read the whole story

• Fox Close To 'Idol' Renewal by David Goetzl

  Simon Cowell may be leaving "American Idol" at the end of the current season -- but a long-term deal to keep the show on Fox is nearly done, according to the show's owner. ...Read the whole story

• Interpublic Taps Betawave's Freeman To Run MediaBrands Ventures Unit
• Mobile Users Will Spend $6.2 Bil On Apps
• Dimling, Morris Join Innerscope Boards
• DMA Searches For New CEO
• Ex-NFLer Oben Joins CBS Outdoor

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• Correction: Bauer To Publish "Celebrate with Woman's World"
• 'Jimmy Kimmel,' Myspace Promote Musicians

Previous Issues

• Tuesday, Jun 18, 2013
• Monday, Jun 17, 2013
• Friday, Jun 14, 2013
• Thursday, Jun 13, 2013
• Wednesday, Jun 12, 2013
• Tuesday, Jun 11, 2013
• Monday, Jun 10, 2013
• Friday, Jun 7, 2013
• Thursday, Jun 6, 2013
• Wednesday, Jun 5, 2013
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