In an FCC filing on Thursday, Comcast and General Electric made strong promises in the sports, news and Spanish-language arenas in the new NBCU, … Read the whole story
Procter & Gamble, the world's largest advertiser, reiterated Thursday that it will ramp up ad spending between now and the end of June, while … Read the whole story
By the end of the year, Time Warner Cable plans to have 7 million homes that could deliver interactive ads served by Canoe Ventures. … Read the whole story
TV stations and media business group Media General witnessed improved profits in its fourth quarter. But revenues for each of the companies' two major … Read the whole story
NBC's management is overwhelmingly to blame for the recent controversy pitting Jay Leno against Conan O'Brien, and O'Brien against NBC itself, according to a … Read the whole story
Following its initial single-source audience research effort during the 2008 Beijing Olympics, NBC Universal will start up another push for next month's 2010 Vancouver … Read the whole story
Warner Bros. Consumer Products has capitalized on the 20-year success of Bugs Bunny on Broadway, an orchestra-and-film concert, with a sequel, Bugs Bunny at … Read the whole story
Canada's equivalent to the Television Bureau of Advertising released data Thursday from a biometric study showing TV is notably more effective in prompting ad … Read the whole story
Gannett Co.'s national flagship newspaper USA Today has struck a deal with Sherman's Travel Media to deliver issues of the magazine along with copies … Read the whole story