MediaDailyNews
Tuesday, February 16, 2010
  • TidalTV Raising More Capital, Comcast Invests

    Baltimore-based TidalTV, which is looking to expand further into addressable TV advertising, has raised an additional $16 million-plus in venture capital. Among the investors … Read the whole story

  • Audi Leverages Brand By Driving Webisodes

    Audi is running a series of Webisodes during the Olympics looking to bolster its sponsorship of the U.S. Ski Team. The social media-oriented push … Read the whole story

  • Tribune Creditors Assert 'Fraudulent Conveyance'

    As expected, junior unsecured creditors have filed a motion in bankruptcy court alleging that the multibillion-dollar deal to take Tribune Co. private in 2007 … Read the whole story

  • HGTV Pads Licensing Biz With Serta

    HGTV has a deal with a mattress marketer placing its brand on a new line. The network's arrangement with Serta includes an "HGTV Green … Read the whole story

  • Multitaskers: More Viewers Watched Super Bowl, Surfed Net

    Concerning the NFL big game this year, the Nielsen Company says there was a slight improvement in multitasking activity of those using the Internet … Read the whole story

  • Adult Swim To Fans: 'Have It Your Way'

    Adult Swim is launching a promotion where fans have a say in what they watch -- a stunt that dovetails with Burger King's "Have … Read the whole story