An upswing in the auto category, which was a bugaboo for networks last year, has a Wall Street firm predicting greater growth in the … Read the whole story
With its young consumers moving more aggressively to watching TV shows on the Internet, the CW has started selling combined traditional/online advertising packages to … Read the whole story
Two of the hardest-hit traditional media will see their fortunes diverge in 2010, according to analysts who expressed muted optimism for the near-term prospects … Read the whole story
Sinclair Broadcast has renewed nine affiliate agreements with ABC Network, which covers approximately 5% of the country. The new agreements will expire August 31, … Read the whole story
A new show on the Washington CBS affiliate might not appeal to a broad base, but "Platts Energy Week" targets key D.C. influencers with … Read the whole story
CBS continued to post solid ratings results for its NCAA Men's basketball tournament. Read the whole story