MediaPost Publications - MediaDailyNews 04/22/2010

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Mobile Users Respond To Location-Based Ads, Coupon Biz To Hit $57 Billion in 2014
by Erik Sass
A new survey of U.S. adults found about one-quarter have used location-based mobile services. Mobile users are more likely to respond to mobile advertising … Read the whole story
Trending Up: Media General Revs Up 12%
by Wayne Friedman
As other TV station groups have reported, Media General has been bolstered by stronger financial results in the first quarter due to improved advertising … Read the whole story

Carney Named New Disney Marketing Chief
by Wayne Friedman
Making a rare high-level executive move, Walt Disney Studios has announced MT Carney, a movie business outsider and media agency planning and communications executive, … Read the whole story
iPad Apps To Earn $136 Mil First Year Out
by Erik Sass
The huge number of iPads sold in the first week of availability -- about 500,000 units -- foreshadows a similar feeding frenzy for iPad … Read the whole story