Tuesday, May 18, 2010
  • Fox Debuts 4 Fall Shows, Ad Spending Up

    Fox is ramping up its lineup: Four new prime-time shows for this fall and seven new shows for the season overall. At the same time, the network's NFL advertising market is starting to move. ...Read the whole story

  • Credit Suisse Alters Ad Forecasts, 2011 Gets Slight Uptick

    The historical trend of ad spending increasing in line with GDP upticks may be fraying. A principal reason: newspapers and magazines, which have driven ad spending, are now under much-publicized pressure. Credit Suisse predicts a 1.4% increase in ad spend for 2011; a 4.3% growth in GDP. ...Read the whole story

  • Canoe Signs 4 Major Media Players

    Canoe Ventures, which has been developing a platform to allow cable networks to run interactive ads nationally, said four media companies have agreed to use the technology. Comcast, Discovery, NBC Universal and Rainbow have inked deals. ...Read the whole story

  • Westwood One Improves Revs

    This week brought more good news for the radio business with reports of improved first-quarter results at Westwood One and Radio One. Westwood One reported an increase in revenues, while Radio One posted a smaller decline than in previous quarters. These results are encouraging as both companies have struggled with financial woes. ...Read the whole story

  • 'Survivor' Sweeps Sunday, Dusts 'Housewives'

    The final Sunday in the May sweeps ended up giving CBS two top results: Best-rated show of the night and most-watched network overall ...Read the whole story