Addressable advertising company Invidi Technologies got another big boost by adding global information company Experian to its ranks of investors, while establishing a joint venture with the company. ...Read the whole story
The newspaper industry posted yet another (but smaller) decline in overall ad revenues. Combined print and online ad revenues fell 9.7% to just under $6 billion in the first quarter of 2010. ...Read the whole story
Better-than-expected first-quarter ad revenues have prompted BIA/Kelsey to revise its forecast for radio, giving a cheerier outlook for 2010. For the full year, BIA/Kelsey now expects radio revenues to increase 3.7% from $13.7 billion in 2009 to $14.2 billion in 2010. ...Read the whole story
Fox's "Glee" is perhaps the only network TV shows to have ratings growth -- and a concurrent rise of digital music downloads. With ratings now regularly in the 4.5 to 5.0 rating range among 18-49 viewers, "Glee" is a multimedia hit. ...Read the whole story
CEO Philippe Dauman's longtime colleague at Viacom has been upped to COO of the company with MTV Networks and the Paramount studio. Thomas Dooley alters one initial in his title from CFO to COO. ...Read the whole story
As owner Washington Post Co. tries to sell the print publication, Newsweek's Web site is getting a major overhaul. The new design aims for "simplicity" and "clarity," says editor Mark Miller. ...Read the whole story
The 30-minute special "Lucha Libre: Behind the Mask" -- providing an introduction to the Mexican pastime -- debuts June 26, and the year-round "Masked Warriors" starts in July. ...Read the whole story
With all the hype generated by the iPad, the advertising community's reaction has been decidedly muted. The potential for advertising on this new platform is ... ...More
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