With the stronger upfront market, NBC Universal opted to sell more inventory than a year ago, yielding an approximate 18% increase in combined broadcast … Read the whole story
After bringing in outsiders and enduring a series of rotating execs, Discovery is going with one of its own to lead marketing for the … Read the whole story
Video Metrix 2.0, coming from Internet researcher comScore, adds to the complex environment of calculating online usage of premium TV shows. It focuses on … Read the whole story
Virtually erasing its 21% decline in TV revenues in the second quarter of 2009, Gannett Co.'s TV operations rocketed up 20% to $177.5 million … Read the whole story
CBS Radio has relaunched its online streaming media player, offering an immersive multimedia environment for users and more capabilities and placement opportunities for advertisers. … Read the whole story
Richard Branson's Virgin is planning to launch a new digital magazine, titled Maverick, under the leadership of his 28-year-old daughter Holly. Focusing on the … Read the whole story