• Read All About It: Zell Resigns As Tribune Chairman by Erik Sass

    Sam Zell, the billionaire real estate mogul who engineered the disastrous 2007 buyout of Tribune Co., said he will resign his position as chairman shortly after the company exits bankruptcy. ...Read the whole story

  • Must-Stay TV: Longtime Viewers Remain Network Loyal by Wayne Friedman

    Will TV viewers continue to be loyal to a network brand -- even when their favorite TV shows end? In the case of "Lost" and "24" fans, the answer is yes. Even when their shows disappeared, they watched new programs in familiar time slots. ...Read the whole story

  • Celeb Mags Up, Newsweeklies Lose Audience by Erik Sass

    The latest round of magazine audience data from GfK MRI, covering fall 2010, delivered some good news for the magazine business overall -- but some bad news for specific titles, including the nation's leading newsweeklies, Time and Newsweek. ...Read the whole story

  • Super Bowl Sold Out, HomeAway Finds Second Home by Wayne Friedman

    Vacation home rental company HomeAway will return as a Super Bowl advertiser -- its second time as a sponsor. The game, to be broadcast on Fox, is sold out for national advertisers -- perhaps the earliest ever on record. Prices for a 30-second commercial run $2.8 million to $3.0 million, a bit more than for the 2010 event. ...Read the whole story

  • Ad-On: Motorola Invests In BlackArrow by David Goetzl

    A Motorola subsidiary has made an investment in BlackArrow, a firm that is developing an array of new advertising technologies, such as dynamic ad insertion in video-on-demand programming. As Motorola takes a stake, it will work with BlackArrow on developing ways to use set-top boxes for addressable advertising options. ...Read the whole story

  • TV Station Groups Enjoy Political Ad Windfall by David Goetzl

    With stations in Las Vegas and Phoenix, Meredith Corp. posted a record amount of political ad dollars this election season. The $33.2 million for its 12 stations blew away its intake in the presidential run of 2008, and nipped the $32.6 million it garnered four years ago. ...Read the whole story

  • point-of-view Are Media Brands Ready To Be Brands? by Ellen Oppenheim

    For most of their existence, media companies defined themselves based on how they distributed content. All that's changed. As they expanded across multiple platforms, media ... ...More

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