Although TV stations continue to report hefty financial gains in recent periods, broadcasters are still trading below the stock market as a whole. "The … Read the whole story
The Super Bowl is a chance of a lifetime for most brands, but at nearly $3 million per 30-second spot, it's also one of … Read the whole story
Young Super Bowl TV watchers 18-34 who have smartphones will be using them heavily during the big game. According to Lightspeed Research, 59% intend … Read the whole story
HSN, the rebranded Home Shopping Network, is diving into the mobile commerce arena with a new shopping platform, developed by Motricity, for customers using … Read the whole story
Canoe Ventures CEO David Verklin said that seven networks will offer advertisers an opportunity to run interactive ads in 20 million-plus cable homes in … Read the whole story
Regis Philbin said he made a mistake when he announced that he would depart the daytime talk show he co-hosts with Kelly Ripa this … Read the whole story
Kohl's is rolling out its spring marketing campaign for Candie's, featuring "High School Musical" cutie Vanessa Hudgens. The actress will make her debut for … Read the whole story