January 25, 2023
Friday, March 25, 2011
Confirming many reports of a strong comeback, local broadcast stations had a big 23.5% rise in 2010 advertising revenue versus the previous year. Syndication … Read the whole story
McClatchy Co. is creating its own online group-buying service, which will operate separately from its partnership with Groupon. McClatchy said the Groupon partnership will … Read the whole story
Following up on bigger TV efforts where marketers get viewers to produce TV commercials, Turner's Adult Swim late-night block is partnering with Pizza Hut … Read the whole story
Adam Gerber, who has ample experience on the traditional media side and recognized early the potential in online video, has joined ABC. As vice … Read the whole story
It may seem as small consequence compared to the human tragedies that have befallen Japan since an earthquake and tsunami wreaked havoc on the … Read the whole story
The Hub, the fledgling kids/family network from Discovery and Hasbro, will debut nine original new shows, including a limited series featuring an animated Warren … Read the whole story
Bloomberg LP, which publishes Bloomberg Businessweek and Bloomberg Markets, unveiled plans to launch a new, integrated media group combining all its properties. Read the whole story
Sun Life Financial has been running a clever spot where a couple of ingenuous marketers ask to have the name of an Idaho resort … Read the whole story
