MediaDailyNews
Tuesday, May 24, 2011
  • TiVo Adds Hulu Plus To Offerings
    by Wayne Friedman

    TiVo continues to amass digital video services -- this time Hulu Plus -- to keep its time-shifting service top of mind. TiVo Premiere has … Read the whole story

  • Conde Nast Ideactive Markets Digital Capabilities
    by Erik Sass

    Conde Nast is launching a new division specializing in marketing services, called Conde Nast Ideactive. The high-end publisher is looking to win marketing budgets … Read the whole story

  • General Mills Supports NBCU 'Healthy' Initiative
    by Wayne Friedman

    General Mills has returned as a sponsor of NBC Universal's second annual "Healthy Week." Its Yoplait brand will feature short messages and program content … Read the whole story

  • MRI: Some Big Drops In Magazine Readership
    by Erik Sass

    While the trend was hardly universal, a number of major magazines saw their print audiences decrease between spring 2010 and spring 2011, according to … Read the whole story

  • 'Billboard' Makes Music For ABC
    by Wayne Friedman

    With CBS already done with its Sunday finales of a week ago, it was ABC's turn this time to grab a win -- the … Read the whole story

  • Aflac Signs As Heisman Trophy Sponsor
    by David Goetzl

    Insurer Aflac will become a sponsor of the Heisman Trophy as it increases its college football affiliation. The company has sponsored an in-game "Aflac … Read the whole story