CANNES, FRANCE - South Korea's Cheil Worldwide took the top prize during the 2011 Media Lions awards presentation here Tuesday night. It won the festival's Grand Prix award for an outdoor media campaign for client retailer Tesco's locally branded Homeplus stores. This was the first time a South Korean agency won the festival's top honor -- and reflects an increasing recognition of media work being created by emerging markets outside Western Europe, the U.S., Japan and Brazil. There were 2,895 entries submitted from more than 67 countries, an increase of 35% over the 2010 Media Lions submissions. ...Read the whole story
Rentrak, which offers measurement services based on set-top-box data, said it has a deal to make its system compatible with the MediaBank interface. Among other things, MediaBank offers analytics programs that look to assist media buyers. ...Read the whole story
An NAB-commissioned media study says local radio and television broadcasting -- direct and supporting businesses -- contributes $1.17 trillion to the U.S. gross domestic product, with 2.52 million jobs. ...Read the whole story
Moody's Investors Service says political advertising revenue for those pure-play broadcasters can expect gains of 9% to 18% over historically high political advertising levels seen in 2010 -- hitting just under $3 billion. ...Read the whole story
Gannett Co. announced that it is cutting 700 positions from its beleaguered U.S. Community Publishing division, which includes almost all of Gannett's newspaper properties, save national flagship USA Today. That amounts to just over 2% of the company's total workforce. ...Read the whole story
At a time when awards shows offer ample opportunities for backstage extras, social-media exploitation and other multiplatform content, CBS has a deal to continue carrying the Grammys through 2021. ...Read the whole story
Following his exit from the newspaper business in October 2010, former Tribune CEO Randy Michaels is heading back to more familiar territory with a new deal to buy three radio stations: two in Chicago and one in New York City from Emmis Communications. ...Read the whole story
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