• OMD: Streaming Reaches Tipping Point, Used By More Than Half Of All TV Viewers by Steve McClellan

    More than half of the U.S. population and 80% of Internet users are now streaming video as part of their regular TV diet, according to a new study from Omnicom media agency OMD. Many of those polled said they don't want to be tied to programming schedules and find ad interruptions annoying. ...Read the whole story

  • Digital Divide: Print Media Declines As Tablets, E-Readers Rise by Erik Sass

    A new survey from RISI, a trade organization representing the forest products industry, predicts that total demand for paper for magazines and newspapers will drop 12% to 21% by 2015, attributing the slump directly to the rise of tablet-style computers and e-readers. ...Read the whole story

  • TRA Grows Consumer Database Via Kroger by David Goetzl

    TRA has expanded its database of consumer purchase behavior via a new arrangement involving grocery chain Kroger. The arrangement is with dunnhumbyUSA, a joint venture between Kroger and London-based market research firm dunnhumby. TRA depends on data from frequent shopper cards at retailers like Kroger to propel its core system. ...Read the whole story

  • Kantar Media Names Carens President by Wayne Friedman

    Kantar Media has made some senior staffing changes. George Carens becomes president of Kantar Media Intelligence North America, replacing Mark Nesbitt, who has left the company. Carens had been president of Kantar Media SRDS and Kantar Media Healthcare. ...Read the whole story

  • HDTV Primed For Worldwide Growth by David Goetzl

    While HDTV penetration is growing markedly in the U.S., a new report suggests it is set for a boom globally. Informa Telecoms & Media, the research firm, projects HDTVs will be in 131 million homes by the end of the year, a figure that should triple by 2016. ...Read the whole story

  • Pre-Season 'SNF' Gives NBC The Lead On Sunday by Wayne Friedman

    NBC has started its typically slow rise to the top of ratings on Sunday for the fall: Its "Sunday Night Football" pre-season game on a mid-August Sunday tied for best-rated show of the night. ...Read the whole story

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