Friday, October 21, 2011
  • Slacker Powers AOL Radio, Ad Inventory Reduced

    AOL Radio will now be powered by Slacker, including interactive features and custom artist stations. The arrangement finalizes AOL Radio's earlier move to replace CBS Radio with Slacker as its main interactive audio partner. ...Read the whole story

  • M&A Media Activity Dropped 23%, Publicis Leads Deal-Making

    The overall media economy is still weak -- as well as media mergers and acquisitions activity. Berkery Noyes says third-quarter activity dropped 23% to $10.4 billion from $13.5 billion in the third quarter of 2010 -- although there were more transactions: 348 versus 317. The largest deal was Bloomberg L.P.'s acquisition of BNA for $963 million, although Publicis Groupe was the biggest mover, with 17 deals since the start of 2011. ...Read the whole story

  • Publicis Hits Rev Goals, Digital Comprises 30%

    Publicis Groupe posted a 7.5% increase in third-quarter revenues to $1.95 billion, with organic revenue growth (which excludes acquisitions and divestitures) of 6.4%. Digital revenues accounted for just over 30% of total revenue for the first three quarters, up from 28.7% during the same period last year. ...Read the whole story

  • Mag Bag: 'Popular Science' Receives First ABC Consolidated Media Report

    The Audit Bureau of Circulations has released its first Consolidated Media Report, a customizable report for U.S. and Canadian consumer magazines to present their total brand with a range of print, digital and mobile products. The first CMR to be released is for Bonnier's "Popular Science," covering the flagship magazine, interactive digital editions, email newsletters, Web sites and mobile apps. ...Read the whole story

  • Spike Becomes An Official Partner of CES

    Showing that the annual Consumer Electronics Show continues to embrace entertainment along with spiffy hardware, Spike has signed a partnership deal with show organizers, where it will offer hours of live coverage. ...Read the whole story

  • AT&T Reports Uptick in Revs, But U-Verse Subscribers Slow

    Cable operators aren't the only ones eyeing slowing growth of video service businesses: Some of the upstart telco TV businesses, like AT&T U-Verse have hit a bit of a lull. ...Read the whole story

  • UK Marketers Not Tracking Media Channels, Effectiveness

    A survey of major UK marketers found most don't make efforts to track all the marketing channels they Use. Most cited difficulties with the attribution process. And nearly 40% admitted that their companies didn't know which of their marketing channels customers were exposed to. ...Read the whole story

This Fall, Let's Spring Spot TV Ahead

To stay relevant with advertisers, it is important that spot TV keeps pace with the changes in other media. It has to take a leap forward and address some of the common themes of improved measurement, ...More

  • Occupy THIS!

    While Tibetan monks increasingly light themselves on fire to protest Chinese rule, I wandered down to New York's Zuccotti Park to see what the protesters who are not even thinking about self-immolation are so pissed ab ...More