MediaDailyNews
Monday, November 21, 2011
  • Kinetic To Media: No 'Eyes On,' No Ad Budget

    In a move that could drop thousands of smaller out-of-home media suppliers from its 2012 media plans, Kinetic, the largest buyer of out-of-home media … Read the whole story

  • Social Falls Short On Customer Loyalty, Traditional Methods Encouraged

    While much of the marketing community is focused on sealing better relationships between brands and consumers via social media, a new study from Pitney … Read the whole story

  • ZO's Big Week: $220M In New Business Wins

    Both agencies in Publicis Groupe's ZenithOptimedia network pulled in big wins this week in the new business front. Zenith Media reeled in the Gulf … Read the whole story

  • TV Online: Expands Search For Material, Access

    Right now, more than 100,000 individual TV episodes and movie titles are available online. But a continuing problem remains: How to find material? There … Read the whole story

  • Radio Revs Edge Up Again

    The radio business is continuing its gradual recovery, with total spending increasing 2% from $4.44 billion in the third quarter of 2010 to $4.53 … Read the whole story

  • Minority Groups Heaviest Users Of Mobile Net

    Hispanic, Asian and African-American mobile users are more likely than white mobile users to access the mobile Internet, according to a new study by … Read the whole story

  • NFL Games Boost CBS

    CBS won its first Thursday night of the season -- possibly with a little help from the NFL Network. The season's second NFL prime-time … Read the whole story

  • 'FT' Web App Delivers 1 Million Users

    The Financial Times' big bet against Apple's in-app subscription model has paid off, to the tune of 1 million users served since its June … Read the whole story