January 25, 2023
Friday, December 30, 2011
It looks like the cuteness factor -- of kids -- worked well in advertising in 2011, according to new Nielsen research. And for branded … Read the whole story
Rentrak continues its move into TV stations' efforts to find viewership measurement alternatives -- now expanding significantly into more Raycom TV outlets. The TV … Read the whole story
A new ad for the Academy of Motion Pictures Arts & Sciences features the Oscar statuette with the tagline "Life. Camera. Action. Celebrate the … Read the whole story
Close on the heels of the announcement that longtime CEO Janet Robinson is retiring at the end of the year, the New York Times … Read the whole story
Dick Gershon, regarded by many as the father of independent media services agencies, quietly passed away last month. He was 79. Read the whole story
