General Motors has awarded its global media operations account to Carat, part of the specialist media and digital group Aegis Media, after an extensive review of the company's global marketing operations. Starcom was the incumbent. ...Read the whole story
Taking out political and Olympic advertising, MagnaGlobal says core media advertising revenues will climb by 2.0% in 2012, to $149.8 billion. That would be a slowdown compared to 2011's core media growth of 4.5%. ...Read the whole story
Building its network of sports enthusiasts, The USA Today Sports Media Group has acquired Fantasy Sports Ventures and its crown jewel Big Lead Sports. Financial terms of the deal were not disclosed, but it was rumored to be in the range of $30 million. ...Read the whole story
William Eccleshare has been promoted to chief executive officer of Clear Channel Outdoor. Eccleshare comes to the top spot from his previous position as CEO of the international division. Eccleshare's appointment is the latest in a series of strategic moves under the leadership of Bob Pittman, who was named CEO of Clear Channel parent company CC Media Holdings in October. ...Read the whole story
David Kenny has been named chairman, CEO of the Weather Channel Companies. He is charged with growing The Weather Channel both in the U.S. and abroad. ...Read the whole story
Meredith Corp. is continuing its buying spree with its acquisition of digital food site Allrecipes.com from The Reader's Digest Association, significantly boosting Meredith's digital reach among the female audience. The transaction was valued at $175 million, and is expected to close later this quarter. ...Read the whole story
Growth in mobile video consumption is so poised, it's difficult to predict how high and fast the curve might move, while the same goes for advertising and other revenue streams. ...Read the whole story
Netflix plans to have five original series available for streaming by mid-2013, part of its efforts to compete with the likes of HBO and insulate itself from trouble in acquiring content. ...Read the whole story
For those believing social media activity and traditional TV ratings can work hand in hand, it was a good week: "American Idol" scored well in both metrics for its 11th season debut. ...Read the whole story
There are a handful of things that are likely to drive success for Second Screen endeavors -- with opportunities for viewer involvement, additional program information, ... ...More
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