For the second year in a row, WPP won the Cannes Lion for Holding Company of the Year, while subsidiary Ogilvy & Mather won Agency Network of the Year honors. ...Read the whole story
Big data, big clients -- and someday soon, big mobile. Those are just a few of the items high on the priority list of Antony Young, who joined Mindshare as North American CEO nearly nine months ago. He made several reorganizational moves recently to ensure that the agency is keenly focused on clients and potential new business. ...Read the whole story
Six leading radio networks have formed a new industry organization, the Network Radio Compliance Council, to bring more precision and transparency to network radio ad buys. All are tracked by Arbitron's Radar service. ...Read the whole story
Liberty Media has been awarded $950 million from a federal court, stemming from a lawsuit it filed in 2003 against French media company Vivendi in connection with the sale of USA Networks. Liberty's claim was that Vivendi kept its dire financial condition secret -- as Liberty and other investors were in the process of agreeing to sell USA Network assets to Vivendi in December 2001. ...Read the whole story
WPP's Ogilvy & Mather has been rated the best agency for career advancement of multicultural professionals, according to research from minority recruitment specialist Tangerine Watson Inc. ...Read the whole story
Looking to entice sports viewers for its big August London Olympics push, NBC rolled out coverage of the U.S. Olympics Trials on Sunday. But it seems viewers need more enticement. ...Read the whole story
The majority of video ads are being delivered within large player environments. Nearly 88% of all ads streamed in the first quarter were fully visible to viewers --- much stronger than statistics have indicated for display ads, VideoHub reports. ...Read the whole story
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