MediaDailyNews Editions for July 2012
- MediaDailyNews - Tuesday, July 17, 2012
- ANA Targets Media 'Rebates,' Asserts Many Marketers Unaware Of Agency/Media Practice
- MediaCom US Merges Digital, Content Operations
- Media Rating Council To Lead 3MS, Set Standards For 'Viewable Impressions,' e-GRPs
- GroupM Taps Monteleone As Research Head
- Ad, Media Coalition Taps Symphony To Orchestrate 'Cross-Platform' Ad Effect Research
- Local Media Grows Digital Ad Revs
- If Content Really Is King, Then Madison Avenue's May Be Facing $3 Bil Digital Ransom
- 'Breaking Bad' Flying High In Season Opener
- Gannett: Newspaper Revs Tumble 8%, Broadcast Up 11%
- Emmis Revs Slip 7%
- Maine Senator: TWC, Hearst Should Settle Dispute Quickly
- DuPont To EVP, Sales, TV Guide Network
- Meredith's MXM Taps Macleod As SVP/GM
- Here Media Names Garrett To VP, Digital Sales, Publisher
- MediaDailyNews - Monday, July 16, 2012
- TiVo Fast-Forwards Consumer Research, Acquires 'Single-Source' Supplier TRA
- PHD Wins Farmers Insurance Media Account
- 133 Magazines Launched, Outpacing Closures
- TV, Not Movies, Dominates Comic-Con
- Millward Brown, Affectiva Test Facial Tech In Emerging Markets
- Brewer SABMiller Consolidates Media With MEC
- Satellite TV Locked In Carriage Battles
- Condom Brands Step Up Marketing Efforts
- DirecTV Adds Disney Junior
- MMA Lifts IAB's XMOS Play, Unveils $1M Initiative For Mobile Cross-Media Studies
- Lifetime Goes To The 'Prom'
- Tyler, Lopez To Exit 'Idol'
- Lightcap To Content Head, Discovery Latin America/US Hispanic
- Indie Ad Nets Merge: ICOM+IN
- The Russians Beat Us Into Space - And Look Where It Got Them
- MediaDailyNews - Friday, July 13, 2012
- Dentsu Bids High For Aegis, More M&A Likely
- Petry Ad Works Debuts, Focus On Addressable, Interactive TV Ads
- Sears' Media Assignment -- In Review?
- Gray Indicates Solid 2Q, Even Without Political Monies
- Coke Launches Hispanic Olympic Campaign
- Mag Bag: Heartthrob Handbooks
- Superheroes Go To College With Russell Athletic
- Leo Burnett Mixes Metaphors To Improve Its Mix
- Microsoft Advertising Confirms Layoffs
- The Whole Story: Second-Screening By Genre
- Happy Talk Fails To Translate To Trust
- Thinking Inside The Box
- MediaDailyNews - Thursday, July 12, 2012
- Dentsu To Acquire Aegis For $3.85 Bil, Gives It A Digital 'Multiple'
- IMG Invests In Bloomberg Sports
- Judge: Aereo 'Likely Lawful,' Denies Injunction
- Carat Strikes Product-Placement Deal With UK's ITV
- News Dominates Most Impactful TV Memories
- CBS Outdoor Unveils Site For Account Management
- CEOs Distrust Marketing Depts., Cite Financial Disconnects
- Prominent New Orleans Group Asks Advance To Sell 'Times-Picayune'
- Weather Channel Pitches 4-Platform Campaign
- NBC, Microsoft Part Company, Rebrand MSNBC.com
- Viacom Shows Blacked Out On DirecTV
- Scientology To Create Religious Broadcasting Center
- Cannes Lions 2012: Young Lion Reflection
- MediaDailyNews - Wednesday, July 11, 2012
- Bogusky's Back: Buys Into Shop Focused On Buying American
- UM Taps Kiernan As Global CMO
- Arbitron Looks To Measure TV Promo Efforts
- Digitaria Hires Jurek Back To JWT
- Gersh Named Omnimedia CEO
- Nielsen Moves From Measuring Effects To Affecting Them: Wants To Change The Way Brands Advertise
- BuzzMedia Acquires Spin Media
- Next Issue Bows iPad App
- 'USA Today' Names Callaway Editor-in-Chief
- WPP's Sorrell Participates In Olympics Relay
- Kantar Gains Control Of Press Index
- Sometimes You Preach To The Choir
- MediaDailyNews - Tuesday, July 10, 2012
- Check-In: Ogilvy Wins Holiday Inn Marketing Biz
- Profero Buys Vox Collective To Aid Hispanic Reach
- Magazine Ad Pages Take Another Hit
- Grocery Retailers Still Rely on Print Circulars
- Telemundo Upfront Delivers Big Ad Spend
- Facebook, CNN Team On Election Coverage
- Porche To President, Source Interlink Distribution
- Discovery en Espanol Reports Highest 2Q Growth
- MediaDailyNews - Monday, July 9, 2012
- Key Political Races Flood Select Metros With Ad Dollars
- News Analysis: Newspapers' Independence Threatened By New Owners
- Hampton Inn Bows 3D Ad In Movie Theaters
- 'Remodeled' Revamped As DirecTV Show
- Media Deals Up, Value Hits $31 Bil
- FCC Fines Bailey Cable Over Retrans Status
- Aegis Acquires WGarden, Ups Digital Presence In France
- Gannett's Payne Shares 'USA Today' Vision For Mobile
- Chevrolet Goes Grassroots For MLB
- Benjamin Franklin Wants You To Read This
- Rentrak Expands Local TV Ratings Coverage With Gannett Stations In Three Markets
- MediaDailyNews - Friday, July 6, 2012
- Ad Dollars Shift As Boomers Age
- MEC Wins Harman's Media Business
- Majority Of U.S. Homes Get Multichannel TV
- Digital Marketing Driving M&A Market, WPP Top Suitor
- WFA Offers Companies Procurement Tool
- Mag Bag: 'Seventeen' Will Publish 'Real' Photos
- McDonald's, P&G Sponsor Canadian Olympic Features
- Gandon To Oversee Publicis' Nestle Account
- Chevrolet Goes Grassroots For MLB
- MediaDailyNews - Thursday, July 5, 2012
- Study: Europe's Economy Won't Impact Olympic Spending
- Publicis Acquires BBH, Brazilian Affiliates Too
- Bad News: U.S. Newspapers Receive Poor Forecast
- Ogilvy Signs Strategic Alliance With Major Chinese Province
- Report: Samsung Ranks As Most Effective Ad
- Kaplan Punts To The Hub As CMO
- ABC Hits Warm, Fuzzy Tones In 'Katie' Promo
- Neflix: Subscribers Stream 1 Billion Hours, Analysts Remain Skeptical
- MediaDailyNews - Tuesday, July 3, 2012
- Olympic Trials Score For NBC
- GroupM Acquires Alchemedia, Expands S. Korean Reach
- Suit Alleges Interpublic Exited Facebook $381.1 Million Richer, Claims Most Of It
- NBC News Launches Latino Site
- NBC, 'Sports Illustrated' Team For Show
- Taco Bell Taps Digitas
- Extreme Reach Delivers TV Spots Via The Cloud
- AMC Debuts New 'Security' Show
- UK's Ad Spend To Rise in 2012, '13
- Reader's Digest Gets Even More Digested, Divests Some Direct Business
- Mattison Named CEO, Prometheus Global Media
- Nielsen Acquires Vizu
- Weather Channel Acquires Weather Underground
- Do you know an OMMA Online All Star?
