January 25, 2023
Friday, January 18, 2013
Havas is shuttering its MPG and Media Contacts monikers as client-facing brands. Those operations will be rebranded and folded into the newly created Havas … Read the whole story
- COMMENTARY
What a week for semi-confessionals, bizarre attempts at damage control, and angry stabs at absolution. Actually, I'm not referring to Coca-Cola's decision to address … Read the whole story
GfK MRI President and CEO Kathi Love is stepping down effective Feb. 15, according to a letter she sent to clients on Wednesday. The … Read the whole story
- COMMENTARY
I was in the middle of reading the ever-thoughtful Tessa Wegert's column on sponsored tweets when I again suffered a momentary case of advertising … Read the whole story
Former Possible Worldwide CEO Trevor Kaufman has joined Tinypass as president and CEO, the startup paywall operator. Read the whole story
- COMMENTARY
Media companies are increasingly relying on the Web for news reporting. A breaking news story on online channels can be both a blessing and … Read the whole story
TV stations maintained their high share of political advertising in 2012 -- some 80%, pulling in $2.9 billion. This was 38% higher than the … Read the whole story
TV's once mighty "American Idol" hasn't completely fallen -- it's just less mighty -- for the start of its 12th season. The new season … Read the whole story
Hearst Magazines is jumping on the "hack" train with its planned "Hearst Fashion Hack," a 24-hour "hackathon" where programmers are invited to create fashion-focused … Read the whole story
Further blurring the line between TV and Web experiences, app publisher Flingo is inviting advertisers to serve interactive video messages over multiple platforms. Read the whole story
