A second-screen device may be the only TV screen as well as a key factor in multi-screen activity, according to a study from NPD … Read the whole story
Interpublic Group's McCann Worldgroup has poached a hotshot auto creative executive from rival JWT, Gary Pascoe, to oversee creative duties for the North American … Read the whole story
ZenithOptimedia has a deal to gain proprietary access to data from digital ad company Collective that could help the agency group better target TV … Read the whole story
Univision's decision earlier this week to cancel its popular Spanish-language morning show, "Piolin por la Manana," reflects a growing trend. More U.S. Hispanics are … Read the whole story
Media shop Maxus, a unit of WPP's GroupM, has named Chris Martin senior partner, director business development and marketing for the North American region, … Read the whole story
ABC will make content from a number of news programs, as well as "Jimmy Kimmel Live" and "The View," available on Clear Channel's iHeartRadio … Read the whole story
Another victory for Dish Network for its Hopper set-top box, which has a controversial TV commercial skipping feature called AutoHop. The United States Court … Read the whole story
While more than 90% of pay-TV homes in the U.S. have access to TV Everywhere (and even more in Canada), fewer than one-third of … Read the whole story