Media research sources have been buzzing this week on speculation that a deal with the Federal Trade Commission on Nielsen's proposed $1.26 billion acquisition … Read the whole story
Good news for TV programmers: TV viewers use Twitter during their TV programming -- showing lots of engagement, according to analysts. The bad news? … Read the whole story
Not all media is created equal when delivering new and old consumers to brands. When it comes to media exposure via TV, nearly 70% … Read the whole story
Macy's is the exclusive launch partner for Apple's new iTunes Radio, the company announced Thursday, allowing the retailer to reach tech-savvy consumers with customized … Read the whole story
Lost in the headlines about news that Google is readying a new non-cookie based method for tracking consumers and targeting and serving ads to … Read the whole story
Bonnier's photography titles, American Photo and Popular Photography, have joined forces to create a new custom publication sponsored by Sony, called Imaging Edge. Read the whole story
IAB's Programmatic Publishers Task Force this morning released their first whitepaper, titled "Programmatic And Automation - The Publisher's Perspective." The purpose of the whitepaper, … Read the whole story
Dish Network's commercial skipping of its Hopper set-top-box device got another legal win on Wednesday -- this time from a U.S. District Court in … Read the whole story
On this eve of the 10th anniversary of New York's Advertising Week (stay calm and keep your mobile games handy) friends were trying to … Read the whole story
Well, this is the question most of us have in our minds as we get exposed to this sensational news - "Google Patents 'Pay-Per-Gaze' … Read the whole story
Every year as part of TMK.edu, I hold a Presentation Skills Workshop. In this biz, if you can't give a dynamic interesting presentation, you'll … Read the whole story