MediaDailyNews Editions for January 2014
MediaDailyNews - Friday, Jan. 31, 2014
NBCU, Comcast Ad Tool Targets Addressable Spots
How Sharing Your Best Porn Can Save Lives
Click Fraud Costs Marketers $11B, IAB Issues Key Report
5 Things Super Bowl Advertisers Should Be Doing But Aren't
Biz Dev Bulk-up: MDC Taps Caplan, Salinas
3 Ways To Photo Bomb The Super Bowl
Jelli Launches 'Programmatic Direct' Platform For Radio Stations, Networks
Social Media Sales Conversions: Q&A With Extole's Matt Roche
Broadcasters Press To Ban Aereo In Utah
Viacom Registers Modest Growth, Media Networks Up 6%
TWC Profits See 5% Uptick, But Loses Significant Video Customers
Print Coupons Still Beat Digital Deals In Moms' Study
Fox Sports Digital Taps YouTube Space L.A. For New Series
'NY Times' Faces Video Quandary: Still Not Enough Content
JCDecaux Picks Up Houston Airport Contract
Mag Bag: Niche Media Launches 'Austin Way'
MediaDailyNews - Thursday, Jan. 30, 2014
CBS Extends Nielsen Cross-Platform Metrics Deal
Abundant Venture Partners Launches Ardent IO
Viggle Acquires TV Dijit Media, Integrates NextGuide Tech
TV Guide, CBSi Cross-Promote To Build Audience
DigitasLBi Realigns Its Media-Focused Executive Ranks
TiVo Buys Digitalsmiths, Expands Clients, Cloud-Based Services
Mobile Ads Help Rocket Facebook Revs 63%
Mag Tracks 1.25M Uniques, Aims For West-Coast Thought-Leader Status
Comcast Enjoys Steep Rise In Profits, Subscriber Increases
Meredith Magazine Revenues Slip, TV Jumps
The De-Bimbo-ization Of Super Bowl Ads? A Girl Can Dream
Westwood One, Horizon Media Kick Off Super Bowl Promos
Rules, Trends And Avoiding Shiny Objects
MediaDailyNews - Wednesday, Jan. 29, 2014
NCM Unveils Digital Turbo, CNN Measures Out-of-Home
NBC's Jay Leno Tells All - On CBS!
IAB Explores Alternatives To Cookies
5 Tips For Brands To Score At National Event Campaigns
Dentsu Aegis Looking Pretty, Lands Shiseido In Joint Pitch
Publicis Groupe's VivaKi Taps Beringer To Run Its AOD Unit
Chris Pyne Takes On Dual Role At OMD
Local TV Soars, Late-Night TV Lures 24 Million
OMG: 'O' Mag Without Oprah On The Cover?
Facebook Rolls Out Web, Mobile Retargeting In Custom Audiences Features
Dish, DirecTV Team Up To Sell Custom Political Ads
NBC Broadcast Revs Rocket In Q4, Co. Holds Steady At $24B For 2013
VOD, SVOD Services Battle For Viewer Satisfaction
Federated Media Sells Content Marketing Division To LIN, Rebrands Programmatic Arm
Telelatino Rebrands As Univision Canada
CEO Susan Lyne Says AOL Can Barely Keep Up with Advertising Demand
Calacanis Preps Mobile-First Service
MediaDailyNews - Tuesday, Jan. 28, 2014
Longform Journalism's Next Step: The Story Becomes Publishing Unit?
Digital Billboards Ruled Safe, But Controversy Continues
'NYPost' Pegs Digital Strategist As President
DirecTV, Dish Team For Political Ad Sales
Some Game Companies Pay For Mention On 'Conan,' But Don't Disclose Deal
NSA Targets Android Apps For Spying
Super Bowl Has Great Ads, But Most Watch For The Game
Vodafone Calls Global Media Agency Review
Stoli Burnishes LGBT Cred
Sundance Rebrands Name To Boost Original Content
Rejuve E-Cig Maker Selects USIM For Media
Rosetta Taps Kang From Digital Kitchen
Fox, Bing Team For State-Of-The-Union Reactions
Super Bowl Unboxed: How The Second Screen Could Save The $4M Ad
MediaDailyNews - Monday, Jan. 27, 2014
Horizon Turns New Page In Programmatic, Guarantees Ad Is In-View Before Bid Is Made
Nielsen Finalizes Agreement To Sell Arbitron LinkMeter To comScore, Fulfills FTC Antitrust Order
Tag, You're It: Audience Targeting Shifting From Browsers To Pages
ABC National TV Taps OConnell As President, Heads O&O Ad Sales
Super Bowl Scores More Affluent Viewers
Court Delays FilmOn X Appeal, Leaves Ban In Place
Levy Says China Approval For POG Merger Is Close
Marketers Need Creative Digital Plans To Drive Under-35 Car Buyers
Report: Olympics Ad Revenue Could Top $1B
Natalie Mazer Joins AudienceScience, Places Bet On Hands-On Advertisers
Grammy Ads Hit Record High Of Almost $1M Apiece
PGA Tour, SendtoNews Ink Digital Video Deal
Hey, Look At All These Cute Babies Failing In Various Ways!
Hemisphere Acquires 3 Spanish-Language Cable Nets
Refrigerator Caught Sending Spam Emails
MediaDailyNews - Friday, Jan. 24, 2014
KSL Trustee Given Subpoena Power: Liebowitz, Cohen To Speak Under Oath
AOL Buys Gravity, Personalized Tech Reshapes Web Edit, Ads
Liberty Pushes Charter Takeover Of TWC, Citing Greater Scale
TV Tops Second Screen For Viewers' Attention
Sorrell: 'Opt-out' Is No Longer An Acceptable Data Strategy
Nissan, TBWA Settle With FTC Over Deceptive Ads
Mag Bag: MPA, ASME Plan Magazine Media Week In 2015
Global Pay TV Expected To Hit $1.1B In 2019
'USA Today' Expands Analysis Of Ads In Super Bowl Meter
U.S. Online Spending Estimated At $46.5B In '13, Mobile Search Surges
Fox To Test First Super Bowl Streaming App
But Would You Buy A Truck From This Guy?
Upfront On Aereo And Broadcast Networks
Why The Big 3 Need To Worry About No. 5
MediaDailyNews - Thursday, Jan. 23, 2014
Fenwick Out As Dow Jones CEO
Intuit Me This, Super Bowl
Finding Customers On Demand
Not Feeling The Love: Mindshare Reports Brand Loyalty Decline
Mobile Video - How Long Until Prime Time?
Arby's CMO Reveals New Ad Strategy
Global Ad Spend Records Upticks For Most Of 2013
The Winner And Still Champion: Here's My Forecast
Lacoste Launches First TV Ad Campaign
'Programmatic Systems' Accounted For $1.9B Of Multi-Screen Video Spend In 2013
Agency Owners Bullish On Acquiring Analytics Firms, Cool To Ad Tech Deals
Publicis Groupe Acquires Media Shop AML
TV Icon Bill Cosby To Develop NBC Family Comedy
TechMedia Network Buys BuyerZone, Enlarges Lead-Generation Biz
Check Yourself: DoubleVerify's New Fraud-Free Viewability Measurement
Viacom Creates Integrated Marketing Unit
Xfinity-Branded WiFi Spots Free During Winter Olympics
Aristotle Had Virality Pegged
MediaDailyNews - Thursday, Jan. 23, 2014
Intuit Me This, Super Bowl
Fenwick Out As Dow Jones CEO
Finding Customers On Demand
Not Feeling The Love: Mindshare Reports Brand Loyalty Decline
Mobile Video - How Long Until Prime Time?
Arby's CMO Reveals New Ad Strategy
The Winner And Still Champion: Here's My Forecast
Global Ad Spend Records Upticks For Most Of 2013
Lacoste Launches First TV Ad Campaign
Agency Owners Bullish On Acquiring Analytics Firms, Cool To Ad Tech Deals
'Programmatic Systems' Accounted For $1.9B Of Multi-Screen Video Spend In 2013
Publicis Groupe Acquires Media Shop AML
TV Icon Bill Cosby To Develop NBC Family Comedy
TechMedia Network Buys BuyerZone, Enlarges Lead-Generation Biz
Check Yourself: DoubleVerify's New Fraud-Free Viewability Measurement
Viacom Creates Integrated Marketing Unit
Xfinity-Branded WiFi Spots Free During Winter Olympics
Aristotle Had Virality Pegged
MediaDailyNews - Wednesday, Jan. 22, 2014
Madison Avenue's 'Next Big Thing:' Branded Technology
Time Warner Cable's CEO Stands Firm On Company's Purchase Price
Digital Revs Hit $8B In 2013, Shadows TV's $150B Gain
Hearst To Debut 'Town & Country' U.K., Delays 'Bazaar France'
Verizon Buys OnCue, Extends Pay TV Service
Political Ad Spend Will Dip In '14
Clear Channel, SmartTray Serve Digital Ads In Flight
Only Half Of Super Bowl Advertisers Score Audience Engagement
Russell Tapped To Lead Sales For Meredith Video Studios
Digital Bolt-On: IPG's Lowe Buys Profero
Yahoo Buys Mobile Start-up Sparq
Arby's Names Fallon As New Lead Agency
How to Tell if That Email From Target is Fake
Amazon Denies It's Considering Online Pay TV Service
MediaDailyNews - Tuesday, Jan. 21, 2014
Google Breaks Into Madison Avenue's 'Big 5,' Comcast Erodes As No. 1 Supplier
Inventory Available For RTB Grew 35% In 2013; Supply And Demand Evening Out
NFL Championship Games Kick Up Ratings
Cost To Reach Football Fans On Exchanges Dips; Travelers Still Expensive
OfficeMax's 'Dead Daughter' Gaffe Torpedoes Big Data
Media Management Inc. Patents 'Circle Audit' System
'NYT' Redesign Gets Mixed Reaction
Mobile Ad Spend To Reach $18 Billion This Year, $42 Billion By 2017
More Competiton For Weather Channel: AccuWeather Channel To Debut
F+W Media Acquires New Track Media
Have We Reached The Tipping Point For Football?
Google Cracks Down On Bad Search Ads, Sends Millions Packing
Can Amazon Read Your Mind?
Hollywood Going All Digital
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