The U.S. Bankruptcy Court Judge handling the KSL Media case authorized the trustee, David Gottlieb, to subpoena both of the former KSL executives. Gottlieb … Read the whole story
Buying into the promise of personalization, AOL has agreed to buy technology start-up Gravity for about $83 million. In addition to its technology, Gravity … Read the whole story
Liberty Media Corp. -- a major instigator in Charter Communications' takeover attempt of Time Warner -- finally weighed in on the unwanted offer. The … Read the whole story
Most TV viewers are not fully focused on the second screen when it comes to multitasking while watching traditional TV programs. More than three-quarters … Read the whole story
Writing in The World Post, Sorrell said marketers have to embrace "opt-in" strategies that must be "clarified and simplified for the consumer." Businesses and … Read the whole story
Nissan North America and TBWA Worldwide have settled charges of deceptive advertising. The spot in question, "Hill Climb," which aired in 2011, showed the … Read the whole story
MPA-The Association of Magazine Media and the American Society of Magazine Editors are joining forces to launch a new, coordinated conference and awards junket … Read the whole story
Global pay TV subscribers will grow 20% over the next five years -- with Internet Protocol TV-based operators seeing higher gains. The worldwide pay … Read the whole story
Global online advertising spending increased 10.2% to $28 billion in the third quarter of 2103 from $25.4 billion in the year-earlier period. U.S. online … Read the whole story
Word on the street is that among the better-known shills to be featured in Super Bowl commercials are Scarlett Johansson, Ben Kingsley, David Beckham, … Read the whole story
It's January, so it must be time to start thinking about national TV buys that run from October 2014 to September 2015.No, seriously. It's … Read the whole story
The other day I broke a news story reporting that Google is now one of Madison Avenue's "Big 5." That's an old school Madison … Read the whole story