Monday, July 21, 2014
    The Comcast Call: Part II

    The following is a transcription of a telephone call September 26, 2014 between William J. Baer, assistant attorney general, Antitrust Division, U.S. Department of Justice and Brian Roberts, CEO of Comcast. The subject is the proposed ...More

    • Review: "Storyscaping: Stop Creating Ads, Start Creating Worlds"

      Creating brand magic is no longer an elusive alchemy. In a new book, two top SapientNitro executives, Gaston Legorburu, Worldwide Chief Creative Officer and Darren McColl, Global Chief Brand Strategy Officer, think they've cracked the c ...More