January 25, 2023
Friday, May 1, 2015
AT&T's wireless customers who were throttled for consuming too much data weren't harmed by the slowdowns, the telecom says in new court papers. The … Read the whole story
Twitter this week announced it has acquired TellApart, an ad tech firm specializing in cross-device ad retargeting. According to a Form 8-K filed to … Read the whole story
Cablevision Media Sales, a unit of cable TV company Cablevision Systems Corp., has announced a data-driven tool that automates the planning of addressable and … Read the whole story
The New York Times Co. -- widely considered one of the most forward-thinking newspaper publishers in the U.S. -- is still feeling the pinch … Read the whole story
In the digital media era, magazine publishers are also video networks, and one of the biggest publishers is aggressively expanding its programming offerings. At … Read the whole story
Nielsen, Roku, and Yahoo's BrightRoll made a series of separate announcements Thursday that aim to change the way marketers allocate budgets and buy advertising … Read the whole story
The WPP CEO has retained his title as Adland's Pay King for 2014. He was the highest paid Adland chief in 2013 as well, … Read the whole story
On the heels of its merger deal ending, Time Warner Cable showed improved revenue -- and somewhat surprisingly, an increase in video subscribers in … Read the whole story
- COMMENTARY
In 2013, American Airlines handed out more than 8,000 iPads to pilots to replace some 35 pounds of paper manuals required in cockpits. Said … Read the whole story
The nation's two largest broadcast radio groups had varying fortunes in the first quarter of the year, with iHeartMedia, parent company of iHeartRadio, formerly … Read the whole story
"[Publishers] are embracing programmatic," asserted Jason Kint, CEO of Digital Content Next, at the Publishing Insider Summit in Key Largo, FL, this morning. "[But] … Read the whole story
The multimillion-dollar cost of building and maintaining a programmatic platform could slow industry growth for those that lack the funds -- and may force … Read the whole story
Viacom's cable network advertising revenues took another expected decline. Viacom was down 4% in overall advertising revenues to $1.17 billion -- off 5% in … Read the whole story
- COMMENTARY
The business of media has changed so much over the past few years that the notion of media agencies being "agents" of advertisers may … Read the whole story
