Worldwide, mobile ad revenue swelled 64.8% -- from $19.3 billion in 2013 to $31.9 billion in 2014, per IAB. The robust growth is attributed … Read the whole story
With the greatest respect, I say to my friends in the industry: I can't help but feel frustrated by your slow pace implementing solutions … Read the whole story
NBC looks to improve on its winning season -- first this fall with more dramas, and then later in the season with more comedies. … Read the whole story
Technology is unleashing itself on every aspect of our lives, progressing relentlessly to bring about more profound changes, more quickly than ever before. Ironically, … Read the whole story
Another summer will come and go without the souped Apple TV service everybody has been waiting for, according to a report from Bloomberg. … Read the whole story
Word is that 198 million people around the world now use digital ad-blocking tools, at a cost to advertisers of $21.8 billion in lost … Read the whole story
Google recently made changes in the way it would serve mobile search listings and advertisements to increase revenue and make it more competitive for … Read the whole story
Online grocery sales are tiny compared to the U.S. total, but "Millennials are already interested, and as Baby Boomers age, they will realize this … Read the whole story
Watch!, a new entertainment magazine from CBS, has struck a distribution deal with Walmart that will give it a newsstand presence in over 2,000 … Read the whole story
Pay TV providers were hit with their largest loss of TV subscribers ever in the second quarter of this year, as cord-cutting concerns continue … Read the whole story
The question in programmatic video, posits TubeMogul, is no longer: "Is there enough inventory?" The question has shifted to: "What's the best way to … Read the whole story
According to Forrester, most paid social budgets are activated by an internal or external social team. But the researcher argues that those budgets would … Read the whole story
Headquartered in London, a new WPP entity called Team Air will lead the account, drawing on the resources of WPP agencies including Grey London … Read the whole story
Now entering its third year as an independent company, following its spinoff from Fox in June 2013, News Corporation is still struggling with the … Read the whole story
Tribune Media witnessed weak TV advertising growth in its second-quarter reporting period -- but continued sharp gains from retransmission/carriage fees from pay TV providers. Read the whole story
"The technology is improving, and a lot of tier one carriers are spending a lot of money these days on web-based customer service," Kirk … Read the whole story
High-end watch manufacturer Multi-Time Machine is asking the 9th Circuit Court of Appeals to reject Amazon's request for a new hearing in a dispute … Read the whole story