Media executives say CBS is up 3% in upfront dollars versus a year ago, with average pricing for prime-time nonsports programming posting low double-digit … Read the whole story

Programmatic TV spending will be more than double what it was a year ago -- but will continue to represent a tiny portion of … Read the whole story

According to a just-released study from ID Comms that probes the current state of media talent at both agencies and advertisers, media agencies are … Read the whole story

Other key findings reveal that mobile advertising is expected to undergo a 64.2% CAGR (Compound Annual Growth Rate) over the forecast period, as users … Read the whole story

In what appears to be another tipping point for over-the-top consumption of TV and video programming, Nielsen this morning released figures estimating that Internet-based … Read the whole story

Chicago-based JLL, the global investment management firm specializing in commercial property, has appointed GroupM's Maxus UK as its new digital media agency for Europe, … Read the whole story

A federal judge has authorized customers of AT&T to immediately appeal his decision to send their lawsuit over data throttling to arbitration, according to … Read the whole story

Among the top 25 companies, just nine managed to increase dollar growth, and only two -- Amazon and Costco -- registered advances in market … Read the whole story

Although analysts say U.S. media use is nearing media saturation, total media consumption for the first quarter of 2016 among U.S. adults rose around … Read the whole story

Samsung has launched an Explorers program that aims to teach advertisers about virtual reality, since many have a limited understanding, according to Tara Kriese, … Read the whole story

Uber and Pandora have partnered to bring the Internet radio service to Uber's drivers, as opposed to its riders. The move is designed to … Read the whole story