In a bid to increase the relevance of ads delivered to consumers across desktop and mobile, the IAB Tech Lab on Wednesday released the … Read the whole story
To change the system, we need to grab the levers of power. That's why it's important that we put boots on the ground and … Read the whole story
Omnicom Group stock was down more than 2% in Tuesday morning trading after the company issued its third-quarter earnings results, which missed consensus Wall … Read the whole story
Internet service providers should be subject to tough privacy standards because they pose a greater threat than other companies, according to expert Paul Ohm. Read the whole story
Donald Trump's subscriber complaint rate nearly tripled overnight after the release of lewd audiotapes, according to new research from Return Path. Read the whole story
More than a third (35%) of the list are digital technology, social networking brands, or brands that facilitate digital tech or social networking. That … Read the whole story
Millennials -- those born between 1981 and 1995 -- spend 32 minutes a day searching for content. Research says 55% of U.S. Millennials would … Read the whole story
Yahoo, which expects to hand its advertising business to Verizon Communications soon, reported Tuesday that based on GAAP accounting practices in the third quarter, … Read the whole story
Bloomberg Media announced a new third-party content partnership to distribute content from The Hollywood Reporter, Billboard, El Financiero and STAT alongside company ontent. Read the whole story
At the top of the Explore page, users can expect to find a new suggested stories section, which highlights interesting stories from across Instagram's … Read the whole story
A May study by the NewsGuild of New York revealed that unionized minority employees at the 'NYT' are earning 10% less than the average … Read the whole story
Because luxury fashion brands "derive their value from scarcity and exclusivity, the current fashion cycle is unsustainable and dissonant with what the consumer wants," … Read the whole story
Brent Anderson, Chief Creative Officer of TBWA\Chiat\Day Los Angeles, will be moving to TBWA\Media Arts Lab as Chief Creative Officer, leading the creative vision … Read the whole story
According to a presentation at MediaPost's TV Insider Summit, a liquor brand was the first to break into a programmatic TV ad buy on … Read the whole story
For a moment there it looked like Salesforce was going to buy Twitter, until it didn't - but it turns out Twitter was never … Read the whole story