January 25, 2023
Thursday, December 8, 2016
A Senate antitrust panel yesterday grilled the CEOs of Time Warner and AT&T about their proposed merger, focusing particularly on the impact a combined … Read the whole story
AT&T's proposed $85 billion merger with Time Warner will pave the way for consumers to more easily watch paid TV on devices of their … Read the whole story
Video piracy is looking more legitimate to consumers -- and growing -- with sports content a big driver. Read the whole story
- COMMENTARY
"The television industry did not evolve with data collection as a critical component."FTC consumer bureau protection head Jessica Rich said Wednesday. Read the whole story
Interpublic Group confirmed today that one of its ad agencies, which the company did not identify, has been contacted by the Department of Justice … Read the whole story
- COMMENTARY
I conducted a survey of my Facebook friends (a surprisingly diverse group), just as a fun exercise. I asked four simple questions about their … Read the whole story
Research shows that the heaviest viewers of broadcast network TV in 2007 are watching even more now --- and the lightest TV viewers are … Read the whole story
"Part of the reason behind the rebranding is to tell our story better, to all audiences but especially Millennials who may not be as … Read the whole story
Programmatic media and tech firm Xaxis announced the promotion of Nicolas Bidon as global president, succeeding Brian Gleason, who previously led the agency. Gleason … Read the whole story
Rubicon Project on Wednesday announced the private beta launch of Project Awesome, a consumer-centric solution allowing users to control their own digital advertising experience. Read the whole story
Brands such as Palmolive, Corona and Aveeno, tallied the greatest disparity, with some of the highest offline word-of-mouth marketing results but low social media-online … Read the whole story
Ahead of what is typically a post-holiday spike in downloads, Facebook is inviting app marketers to use dynamic ads to drive installs. The social … Read the whole story
Connectivity within the Internet of Things just got a boost in speed and reliability with the official adoption of a new Bluetooth standard and … Read the whole story
Criteo S.A. announced Wednesday that it has developed technology that contextually optimizes advertisements for individual consumers and renders the ad in real-time on a … Read the whole story
Glassdoor published its Employees' Choice Awards highlighting the best places to work based on more than 2.1 million anonymous company reviews. Read the whole story
