The major U.S. ad trade associations Tuesday evening jointly submitted a petition to the Federal Communications Commission to reconsider its order mandating opt-in privacy … Read the whole story
If 2016 was nothing else, it was a watershed year for the concept of branding. In the previous 12 months, we saw a decoupling … Read the whole story
Back in the fall, Walmart consolidated its $900 million U.S. media assignment with Minneapolis-based Haworth Marketing + Media. Today, the big box retailer confirmed … Read the whole story
Carnival Cruise Lines yesterday took the media embargo off a new smart device that CEO Arnold Donald officially will take the wraps off in … Read the whole story
Broadcast TV was down some 19% -- $1 billion lower-- to $4.4 billion. Analysts have blamed some of the pullback on lower Presidential election … Read the whole story
The report -- which is looking into digital services provided by the ad holding company's Japanese operations dating back to 2012 -- was originally … Read the whole story
Telling a story is not easy. Telling a story in 120 seconds is even more difficult. During this past New Year's Eve celebration, Google … Read the whole story
Connecting IoT devices from different brands may soon become seamless, thanks to a new device language from a leading IoT standards group. The ZigBee … Read the whole story
Despite steep advances in the native advertising space, renewal rates for such ads were at 33% in 2016, according to MediaRadar. Read the whole story
Eight out of ten B2B marketing execs predict artificial intelligence will revolutionize marketing by 2020, according to a report by Demandbase, but is it … Read the whole story
While digital media startups are hardly rare, it's probably safe to say that few executives have co-founded, incubated and been instrumental in driving the … Read the whole story
Megyn Kelly is joining NBC News. She is leaving Fox to anchor a both a daytime and Sunday evening show. Read the whole story
Smartphone usage soared during the Olympics to two hours and 10 minutes -- almost double that of the same period a year before, when … Read the whole story
The campaign uses humor to make the 14-pound, two-foot robot human-like and demonstrate its capabilities, including a HD-camera to allow people to monitor pets … Read the whole story
This is the third time the CR-V will be featured during the Super Bowl, including the 2012 launch of the previous-generation CR-V. Read the whole story
These beverages, which include kombucha and other cold-brewed varieties, "allow consumers to skip the drive-through and in-store lineups while still getting their daily caffeine … Read the whole story
Google has integrated its technology with Hyundai automobiles through Home via voice and into Fiat Chrysler in-car entertainment systems that will run on its … Read the whole story
Revealing its mid-term strategy for Alexa, Amazon has partnered with several vendors to add its digital assistant to their products. First up is Dish … Read the whole story