Marco Arment, developer of popular ad blocker "Peace," has pulled the product from Apple's app store, citing concerns that its success could harm ad-supported publishers. "As I write this, Peace … Read the full story by Joe Mandese
CNN's "Battle of the Network Star Republicans /Part Deux" turned out to be an unexpectedly long, and strange, political/pop cultural/TV mashup. So many flashes of this "debate" seemed to suggest … Read the full story by
Broadcast TV networks in August, for the most part, continued to see TV marketers placing more effort around buying TV inventory closer to airtime -- in the scatter market -- … Read the full story by Wayne Friedman
Digital and data are rolling over the legacy establishments of the media industry. Events this week reminded us once again of the relentless, never-ending transformation that the media industry is … Read the full story by Dave Morgan
Speaking at a New York investment conference Thursday, the two holding company chiefs said that client ROI pressures and the rapidly changing media landscape were the drivers of all the … Read the full story by Steve McClellan
Following some downward revisions from major ad forecasters and syndicated ad-tracking firms, ad spending by Madison Avenue's biggest players began to rebound in August, according to the latest findings from … Read the full story by Joe Mandese
News anchors are so used to talking to themselves, and not challenging politicians who are practiced at providing non-answers, that they have completely lost touch with how real people think … Read the full story by Steve Sternberg
"Cord-cutting" of pay TV packages will still be a thorn to TV providers and TV networks -- but a small thorn at the moment. Consumers surveyed by Frank N. Magid … Read the full story by Wayne Friedman
If there is one guaranteed winner in the 2016 White House race, it's the TV Everywhere bottom line. Donald Trump's entrance into the race alone has already meant millions of … Read the full story by J. Max Robins
Faced with regulatory pressure, AT&T now says it won't throttle subscribers with unlimited data plans until they have consumed at least 22 GB of data in a month, up from … Read the full story by Wendy Davis
Misanthropes like me were naturally overjoyed to hear that Facebook is finally developing a "dislike" button to go along with its "like" button -- until we heard that it's actually … Read the full story by Erik Sass
With six months of data in hand, WPP ad-tracking unit Kantar Media now projects that ad spending will lag U.S. economic growth for the fifth consecutive year in 2015. That's … Read the full story by Joe Mandese
There's a whole new exciting role for marketers to make their own -- listening to customers and devising new experiences. Read the full story by Sean Hargrave
A Texas resident has sued Twitter for allegedly scanning the private messages that users send each other through the microblogging platform. Read the full story by Wendy Davis
Trevor Noah has big shoes to fill when he takes over "The Daily Show" on Sept. 28. -- up against Jon Stewart's outsized reputation, among media critics at least, as … Read the full story by Gary Holmes
Ad industry media ratings watchdog the Media Rating Council has released a set of "Social Media Measurement Guidelines" for public review and commentary. A 30-day public comment period will extend … Read the full story by Joe Mandese
The tech world - as well as pretty much every vehicle in existence - seems to be leaning heavily towards voice activated-devices: Siri, Amazon Echo, Facebook M, "OK Google." It … Read the full story by Gord Hotchkiss
Total worldwide ad spend will reach $569.65 billion in 2015, down from eMarketer's forecast of $577.79 billion released in March. The revised numbers are due to lower-than-expected ad spending in … Read the full story by Laurie Sullivan
Ad-blocking software in browsers might have a much deeper effect on a variety of advertising metrics than the industry first believed, impacting everything from Web page load time speeds to … Read the full story by Laurie Sullivan
A report from business researcher IHS says there was an 8% drop in year-to-year TV shipments in the second quarter, to 48 million sets. The decline can be attributed to … Read the full story by Wayne Friedman
Conde Nast this morning announced a restructuring of its executive suite, naming Robert Sauerberg to succeed Charles Townsend as CEO in January 2016. Townsend, who has been CEO since 2004 … Read the full story by Joe Mandese
MFS will convene a room full of owners and top managers from across the media ecosystem to share experience, expertise and most of all truth in their mutual search for … Read the full story by Bob Garfield
Global ad growth is now pegged at 4%. Spending growth in North America will lag the global pace this year -- at 3.5% -- although growth in the region will … Read the full story by Larissa Faw
Did you really think Google and Twitter were going to let Facebook, Snapchat, and Apple take their profitable positions at the intersection of mobile consumers and news? No, sir! Google … Read the full story by Gavin O'Malley
OMD was awarded media-buying duties for the account last year, leaving Interpublic's J3 with the planning portion of the account. Buying is now back at J3. Read the full story by Steve McClellan