The media agency veteran will help manage a handful of specialist shops seen as an alternative to the big holding company model. Read the whole story
For years bra ads hawked their products without even mentioning the body part they're designed for-the female breast. Now Target has swung the pendulum … Read the whole story
Omnicom Group's Goodby Silverstein & Partners continues to add clients and ramp up staff at its fledgling New York operation. Read the whole story
The share of product listing ad (PLA) impressions compared with standard text ads grew 60% from September through December 2012. Since then, impressions fell … Read the whole story
Zoomkube will introduce facial-recognition software and social media monitoring capabilities to its cloud platform that will allow brands to serve real-time offers and content … Read the whole story
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We've all seen this movie before: Small agency has seasonal lag in revenues and guts staff. Morale nosedives. The agency balance sheet is not … Read the whole story
- COMMENTARY
Much has already been written of the merger between advertising goliaths Omnicom and Publicis Groupe. Last month's announcement has been dissected from numerous perspectives: … Read the whole story
When it comes to competitive parents, school dance recitals have become the premier sporting event where parents vie for the best photo of their … Read the whole story
Dallas-based agency, Firehouse has promoted Greg Hunter to group creative director/principal. Hunter has spent more than three years at Firehouse, most recently as an … Read the whole story
Princess Cruises awarded Goodby Silverstein & Partners its creative account, following a review. The agency will develop integrated brand-marketing programs slated to launch in … Read the whole story
