MAD Issues for September 2013

MAD - Monday, Sept. 30, 2013
Sincerely Truman, The Movie Critic
Upward Mobility: Hand-Held Web Accounts For Half Of U.S. Ad Expansion
Desmond Resigns From Tremor Board
Havas Taps Robertson For Worldwide Leadership Team, Named Co-Global President
Kalehoff Cracks SocialCode, Will Oversee Marketing
Starfish Produces MailOnline's First U.S. Trade Campaign
CMOs: Buy Your CIOs Lunch; Make It A Regular Date
NEW! Heinz Jalapeno Targets Millennials With 'Lil' Kicker' Campaign
REVOLVING DOOR: GlobalHue Hires Tracey Jennings as SVP, Group Account Director
BIZ DEV: YETI Coolers Taps Spark As Media Agency
MAD - Friday, Sept. 27, 2013
The Mother Of All 'Bush' Campaigns
IPG's Publicom War Room
Gyro Tapped to 'Humanize' Cisco's New Megarouter
Amid New Federal Ad Tax Threat, ANA Calls On Members To Call On Congress
Brands Sponsor Words Of Good
Advertisers Are People Too
New! 17 Minutes To Live? Do.com Helps Man Plan His Going-Away Party
REVOLVING DOOR: Saatchi & Saatchi New York Hires ECD
BIZ DEV: BooneOakley Picks Up Goodwill Work
MAD - Thursday, Sept. 26, 2013
The Horror! Law Firm Bests Agency In Battle Of The Ad Bands
ZO, Google Units Collaborate On New VideoLab Offering
For Ads 'Stupid, Simple Ideas' Work Pretty Well Sometimes
ANA, AAAA Issue New Agency Search Guidelines
BMWi, Unilever Lynx, Adidas Boost Take Best-in-Show At 2013 Digital Out-of-Home Media Awards
Breaking Bad Vs. Breaking Down - Miley And Her Achy-Breaky Performance
NEW! Trolli Candy's 'Weirdly Awesome' Campaign
REVOLVING DOOR: Draftfcb Hires Chris Shumaker As CMO
BIZ DEV: Three Compete For Hotels.com Account
MAD - Wednesday, Sept. 25, 2013
Agency Takes Fall For Client's Use of Racy Ads
Digital To Account For 24.4% Of Ad Spend Next Year Worldwide
Sir Martin, Moderator-In-Chief
UM: Social Media Now 'Integral Part' Of Most People's Lives
Aegis Triples Down In China, Buys TRIO
Southwest Media Group Acquires YELLOW7
NuContext Creative Names Rola Exec Director, Integrated Marketing
NEW! Little Caesar's Radio Spot Sells Pizza And Voiceover Work
REVOLVING DOOR: Big Spaceship Hires Tony Clement As Head Of Data, Analytics
BIZ DEV: TheFrameworks Named AOR For Toshiba Global Commerce Solutions
Look Who Got Schooled
MAD - Tuesday, Sept. 24, 2013
It's Advertising Week! Does It Even Matter?
Publicis Groupe Rebrands Production Ops 'Prodigious'
Advertising Marketing Essentials: Really Good, Super Fast
Five 'Bigs' To Make Marketing Matter
Q&A With Maxxcom's Steve Farella
NEW! Drop Everything For A Vacation On Heineken
REVOLVING DOOR: MediaCom Hires Global AD For VW Account
BIZ DEV: Stanley Steemer Taps Doner As AOR
Marketers Launch Early Holiday, Spurn Mobile
ESPN Joins Magna Consortium
MAD - Monday, Sept. 23, 2013
NY Ad Agency Stiffs Kate Moss, Closes Shop
GroupM, Alloy Strike Program Development Deal
Report: Clients Take Two Months (Or More) To Pay Their Digital Shops
CoreMedia Taps GroupM's Walter As COO
NEW! Grey Poupon's Emmy Concession Speech
REVOLVING DOOR: Kerry Keenan Joins Deutsch As CCO, Partner
BIZ DEV: Airbnb Taps Pereira & O'Dell As AOR
Advertising Week Is One Of The True Industry Bright Spots
Carnival Cruise Launches $25 Million-Plus Effort
United Airlines Continues To 'Fly The Friendly Skies'
MAD - Friday, Sept. 20, 2013
BBDO Does Awesome Work For Gillette...Right After Losing Account
My Dinner With Randy, Analyst: Omnicom CFO Sees No Regulatory Concerns
Code Worldwide Hires Global Head Of Mobile
Brands Moving Marketing In-House
When Clients/Prospects Believe In You
NEW! TFO Creates Operatic Piano
REVOLVING DOOR: Cole & Weber United Adds Another Partner
Biz Dev: Air Canada Names JWT Canada and Mindshare As Creative, Media Agencies
Marketers Should Take Women Seriously As Consumers
Public Trust In Media Registers Slight Uptick
MAD - Thursday, Sept. 19, 2013
POKE New York Escapes Publicis
Ad Exec Confidence In Digital Media Wanes For First Time -- Ever
NEW! Thai Ad For TrueMove That's Making Everyone Cry
Identity Theft: Google Hijacks Madison Avenue's AdID
REVOLVING DOOR: David&Goliath Hires John O'Hea As CD
Air Canada Taps JWT Canada and Mindshare As Creative, Media Agencies
Publicis Pokes London Shop, Makes New Digital Friend
Aegis Integrates Spain's Ymedia, Exactly Why Isn't Clear
Role Modeling The Way To 'Lean In'
Keep Your Hands Above Your Navel - And Other Presentation Tips
Clear Channel Recruits Kassan To Cover Advertising Week On WOR
Y&R Study Reveals Consumers' Hidden Side
BIZ DEV: Deutsch LA Joins Nintendo's Roster
MAD - Wednesday, Sept. 18, 2013
Advertising: The Most Overrated Job
AWE Shucks Pay Model, Attracts 140 Characters You Won't See On Twitter
NEW! Let Burlington Speak For Your Style
NEW! Proof Advertising Wins Kasasa Media Account
Slainte! CKSK Opens New York Office With Heineken And Pernod Ricard As Clients
REVOLVING DOOR: VML Hires Two In Channel Activation Group
Top Agencies By State
Ad, TV Industry Leaders To Advise BlackArrow On Advancing 'Advanced' TV Ads
AdFin Unveils 'Bloomberg Terminal' For Online Media Trading
Forget Pubs, Isn't It Time For An AdConnect?
AMC To Air Final 'Mad Men' Episodes In Spring 2014, 2015
MAD - Tuesday, Sept. 17, 2013
Publicis Shakes Up VivaKi, Unkel Named Global AOD Chief
Ad Execs: We'll Be Buying 40% Programmatically In 6 Months
Digital Ad Alliance No Longer Aligned, Pulls Out Of Web Privacy Initiative
REVOLVING DOOR: SapientNitro Hires ECD For Miami Office
BIZ DEV: 360i Scores Social Media Work For Subway
Turner Broadcasting Subscribes To Agency 'Booking' Database
New! Volkswagen's A-Ha Moment
"Don't Text and Die" Campaign Makes Distracted Phone Users Appear Dead
CoreMedia Taps GroupM's Walter As COO
Wieden+Kennedy Is Now A Media-Buying Shop?