He helped found the unit 10 years ago and under his watch it has generated double-digit growth annually. Read the whole story
As part of their integration strategy A&G and acquired agency Nieman implemented a cross-office variation of Tic Tac Toe. And if you like games, … Read the whole story
WPP's Mindshare Worldwide and audio recognition platform Shazam said today they are launching a new program called AUDIO+ that will use the Shazam app … Read the whole story
Three months after revising its real-time bidding (RTB) projections, eMarketer is at it again -- this time saying advertisers will spend more than $9 … Read the whole story
"Since the launch of the 'Member Since' app, we've seen Amex cardmembers share some great stories on Facebook and Twitter about when they first … Read the whole story
Television advertising growth is expected to dip for the calendar year 2013 -- with overall U.S. advertising gains up 2.5%. Total TV advertising will … Read the whole story
- COMMENTARY
At our Native and Content Marketing breakfast events earlier this year, Sharethrough's name came up again and again as a company that "gets" native … Read the whole story
Would Thanksgiving twerky be considered a vegetarian dish? Present signs point to no. Advertising agency Firehouse combined Thanksgiving and twerking – just when I … Read the whole story
Rauxa, an independent, brand marketing agency with offices in New York, San Francisco, Atlanta and Orange County, hired Debrianna Obara as senior vice president, … Read the whole story
The Summit Group Communications (TSG) won advertising and public relations duties for eight Subway restaurant markets in Arkansas, Missouri and Kansas. In Arkansas, TSG … Read the whole story
