Stop 'ambulance chasing,' Hill urges. Respond better to Millennials and re-think outdated compensation models. Meanwhile, kudos to LM&O's Sherri Anne Green, while Lewis Lazare … Read the whole story
What a mess. In a flurry of year-end activity, the firm has converted its Chapter 11 proceeding into a Chapter 7 liquidation. Company Controller … Read the whole story
The online advertising industry endured major changes in 2013, such as new creative ad units like native ads. In the coming year, brands will … Read the whole story
Facing stiff competition on all fronts, Apple appears determined to keep its marketing edge in 2014. To that end, the company that Steve Jobs … Read the whole story
Online Media Daily caught up with Chetan Sharma, founder and president of Chetan Sharma Consulting, which provides strategic advisory services for the mobile industry, … Read the whole story
2014 will be a big and exciting year for marketers and there will be winners and losers across the board. The winners will be … Read the whole story
This is the first time I’ve seen a company challenge the uber-popular and crazy-expensive Beats by Dre brand. But JBL Synchros does just that … Read the whole story
MARC USA hired William Rogers as digital associate media director. He joins the agency from IMM where he was a digital media manager. Rogers’ … Read the whole story
Havas Worldwide was named agency of record for Green Mountain Coffee. The account will be handled out of the agency’s New York office. RJ … Read the whole story